Howdy! Check out today's Daily PR Brief! - February 11, 2020

Hello! Read some of today's best PR and Comms industry news clips:
Show the PR Love: How to Build Relationships With the Media (MarketingProfs - February 11, 2020)
Are RFPs worth the time for PR professionals? (Muck Rack Blog - February 10, 2020)
Meet the Media: Steven Ewing, Managing Editor at CNET Roadshow (Bianchi Public Relations - February 10, 2020)
Reflecting On The Meaning Of Diversity To Develop A Diverse Team (Forbes - February 10, 2020)
Omnicom PR Units Sink 3.2% in Q4 (O'Dwyer's - February 11, 2020)
Did the Oscars Deliver a Proper PR Response to Its Diversity Crisis? (PR News - February 10, 2020)
Dispelling The Myths That Are Killing PR (Institute for Public Relations - February 10, 2020)
What are the most useful value based KPIs in public relations? (PRmoment (UK) - February 11, 2020)
Public Relations Agency Needed For Pensacola, Florida Airport (Everything PR - February 11, 2020)
Getting to Know the ‘Techruptor’ Demographic (PRovoke - February 10, 2020) [PODCAST]
Overcoming the shortage of women leaders in PR in 2020 (Agility PR - February 11, 2020)
The Role of Confidence in a PR Interview (culpwrit - February 10, 2020)
Summary Section:
Show the PR Love: How to Build Relationships With the Media
By Hailey Rae Swalley, Hannah Sewell
MarketingProfs - February 11, 2020
These PR best-practices or public relations professionals and marketers can build beneficial relationships with the press and media, ensuring positive coverage and press for clients.
Are RFPs worth the time for PR professionals?
By Tim O'Brien
Muck Rack Blog - February 10, 2020
Are RFPs worth the time for PR professionals? Tim O'Brien shares his stance as an agency owner.
Meet the Media: Steven Ewing, Managing Editor at CNET Roadshow
Bianchi Public Relations - February 10, 2020
I am the managing editor at CNET Roadshow. Here, I get to test the latest and greatest cars in a variety of locations, and get to report on a wide range of automotive news topics.
Reflecting On The Meaning Of Diversity To Develop A Diverse Team
By Lorena Morales VP of Marketing at Go Nimbly
Forbes - February 10, 2020
Rather than chasing cultural fit, which can completely change one year to the next one, choose individuals who have what you are lacking as an organization.
Omnicom PR Units Sink 3.2% in Q4
By Kevin McCauley
O'Dwyer's - February 11, 2020
Omnicom's PR division suffered a 3.2 percent drop in Q4 revenues to $358.3M. Organic growth declined 2.5 percent.
Did the Oscars Deliver a Proper PR Response to Its Diversity Crisis?
By Nicole Schuman
PR News - February 10, 2020
We took a look at the steps the Oscars seemed to take in order to rebuke the negative press regarding their discriminatory awards process.
Dispelling The Myths That Are Killing PR
By Mark Weiner, Chief Insights Officer for Cision
Institute for Public Relations - February 10, 2020
Public relations research is the subject of misunderstanding, misconception and, as a result, misapprehension. What are the myths that hold PR back? We thought you’d never ask!
What are the most useful value based KPIs in public relations?
By Charlie Gooddy
PRmoment (UK) - February 11, 2020
This is the year of sophisticated metrics as data is key for making decisions in PR and marketing.
Public Relations Agency Needed For Pensacola, Florida Airport
By Jim Crickell
Everything PR - February 11, 2020
Pensacola International Airport is a small hub airport serving the City of Pensacola and surrounding communities. It is the largest airport between New Orleans, Louisiana, and Jacksonville, Florida.
Getting to Know the ‘Techruptor’ Demographic [PODCAST]
PRovoke - February 10, 2020
This episode explores the emerging group that is changing how we think about employee activism.
Overcoming the shortage of women leaders in PR in 2020
By Mila Bera
Agility PR - February 11, 2020
Even though more than two-thirds of PR professionals in the world are women, their representation at the leadership level is shocking.
The Role of Confidence in a PR Interview
culpwrit - February 10, 2020
Nerves sometime take over in job interviews, but here are a few points that may help you take a deep breath and show the sort of confidence that will impress hiring managers.
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