Hello! Enjoy today's Daily PR Brief - March 9, 2020

Hello! Read some of today's best PR and Comms industry news clips:
Coronavirus Deserves Top-Flight Communications (PR News - March 7, 2020)
10 Great Ways To Show Employee Appreciation (Crenshaw Communications - March 6, 2020)
Council Post: 11 Great Tips To Craft Better Emails (Forbes - March 9, 2020)
How AI improves PR efficiency and results (Ragan - March 1, 2020)
Public Trust in Four Major Institutions has Decreased – Insights from the 2020 Edelman Trust Barometer (Institute for Public Relations - March 9, 2020)
PR Podcast: Top Public Relations Podcasts (5W Public Relations - March 9, 2020)
How the Coronavirus is Infecting the Trillion Dollar Meeting Industry - (CommPro - March 8, 2020)
Q&A: PRSA’s 2020 Chair speaks out on PR’s biggest issues and challenges (Agility PR - March 9, 2020)
8 Conversational Writing Tips That Will Boost Engagement (Marx Communications - March 8, 2020)
US Retains Soft Power Leadership Despite Challenges (PRovoke - March 9, 2020)
Summary Section:
Coronavirus Deserves Top-Flight Communications
By Seth Arenstein
PR News - March 7, 2020
Communicators know that one of the principles of PR crisis management is ensuring that you are delivering a consistent message. During a health-related crisis, consistency is paramount.
10 Great Ways To Show Employee Appreciation
By Colleen O'Connor
Crenshaw Communications - March 6, 2020
Showing appreciation for those who make things happen is important for any organization, but it’s particularly so for a services business like a PR agency.
Council Post: 11 Great Tips To Craft Better Emails
By Forbes Communications Council
Forbes - March 9, 2020
Generating engagement and interaction from your marketing emails means taking your campaigns beyond the standard newsletter. Communications pros explain how to craft killer email copy to increase consumer engagement and put email marketing to a whole new level.
How AI improves PR efficiency and results
By Roula Amire
Ragan - March 1, 2020
Public relations pros should embrace artificial intelligence to help them become strategic advisors within their organizations—unless they prefer to sit on the sidelines.
Public Trust in Four Major Institutions has Decreased – Insights from the 2020 Edelman Trust Barometer
By Juliana Ortiz
Institute for Public Relations - March 9, 2020
In this year’s 20th annual Edelman Study, a general lack of trust was found regarding these four societal institutions, despite a strong global economy and near full employment in the past year.
PR Podcast: Top Public Relations Podcasts
5W Public Relations - March 9, 2020
The news cycle is now moving faster than ever before, mostly thanks to various digital platforms. Aside from regular news stories, a great way for public relations professionals to keep up with the happenings around them is to listen to podcasts that are relevant to the job.
How the Coronavirus is Infecting the Trillion Dollar Meeting Industry -
By Edward Segal
CommPro - March 8, 2020
The coronavirus crisis is unfolding before our eyes as the media continuously reports the latest news and developments about the disease. Also unfolding is how the disease is infecting the economy and various industries, including the trillion-dollar global exhibitions and events sectors.
Q&A: PRSA’s 2020 Chair speaks out on PR’s biggest issues and challenges
By Richard Carufel
Agility PR - March 9, 2020
T. Garland Stansell, APR, has been elected as PRSA's new Chair for 2020. A Birmingham native with more than 30 years of experience in communications, Garland is the Chief Communications Officer at Children’s of Alabama.
8 Conversational Writing Tips That Will Boost Engagement
By Wendy Marx, President of Marx Communications
Marx Communications - March 8, 2020
How can you create content that engages your audience? The trick may be conversational writing. Learn how to improve your conversation tone in your writing
US Retains Soft Power Leadership Despite Challenges
By Diana Marszalek
PRovoke - March 9, 2020
Brand Finance study describes the US as a "soft power superpower", ahead of Germany and the UK in the global rankings.
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