Stay safe, all! Here is today's Daily PR Brief! - March 27, 2020

Hello! Read some of today's best PR and Comms industry news clips:
How to Inspire Your Teams During the COVID-19 Crisis (Public Relations Society of America - March 27, 2020)
Real examples of press releases that PR Newswire has approved and refused during the Covid-19 pandemic (PRmoment - March 27, 2020)
Council Post: Top Tips For Telling PR Stories That Sell (Forbes - March 27, 2020)
7 Essential Internal Coronavirus Communications Practices (O'Dwyer's - March 26, 2020)
The State of Corporate Reputation in 2020: Everything Matters Now (Institute for Public Relations - March 27, 2020)
How To Deal With Office Closures Amid COVID-19 (5W Public Relations - March 26, 2020)
Being a leader that others want to follow—and guiding others to do the same (Agility PR - March 27, 2020)
Should We Put PR on Hold Until After Coronavirus Crisis? (CommPro - March 27, 2020)
How social networks are surging and changing during the COVID-19 outbreak (Communications Conversations - March 27, 2020)
Why There’s Never Been a Better Time to Incorporate Influencers Into Your PR Strategy (PAN Communications - March 26, 2020)
Summary Section:
How to Inspire Your Teams During the COVID-19 Crisis
By David Cardiel
Public Relations Society of America - March 27, 2020
The COVID-19 crisis looms large in our personal and professional lives. We are in the midst of a global pandemic while also finding new ways of managing teams and businesses.
Real examples of press releases that PR Newswire has approved and refused during the Covid-19 pandemic
By Sarah Parker
PRmoment - March 27, 2020
Crafting a press release that stands out can be challenging at the best of times, and in the time of Covid-19 there is even more to consider.
Council Post: Top Tips For Telling PR Stories That Sell
By Warren H. Cohn, CEO/Founder of HeraldPR
Forbes - March 27, 2020
To tell stories that sell, you have to remember that publicity is only one half of the story.
7 Essential Internal Coronavirus Communications Practices
By Chris Rosica
O'Dwyer's - March 26, 2020
As COVID-19 continues to majorly disrupt “business as usual,” organizations need to stay in close contact every day, if not several times daily.
The State of Corporate Reputation in 2020: Everything Matters Now
By Tricia McCleary
Institute for Public Relations - March 27, 2020
As we look to the brands and organizations that we have grown up with and grown to love, the public relations field has begun to notice a change in the public’s behavior.
How To Deal With Office Closures Amid COVID-19
5W Public Relations - March 26, 2020
Many business owners are grappling with having to close offices in response to the global COVID-19 outbreak.
Being a leader that others want to follow—and guiding others to do the same
By Cheryl Gale
Agility PR - March 27, 2020
Although Women’s History Month implores us to champion women who have paved the way—I’ve been highlighting women in tech, like Hedy Lamar, Grace Hopper, Annie Easley, and Katherine Johnson—it’s also a powerful reminder to revaluate equality in this moment, one hopefully inspiring rising generations of women leaders and innovators.
Should We Put PR on Hold Until After Coronavirus Crisis?
By Thomas J. Madden, Chairman and CEO, Transmedia Group
CommPro - March 27, 2020
We’re receiving questions like this from major clients of the PR firm I founded in New York City, now headquartered in Boca Raton, Florida, TransMedia Group.
How social networks are surging and changing during the COVID-19 outbreak
By Arik Hanson, Principal of ACH Communications
Communications Conversations - March 27, 2020
Last week, in one of my client meetings, an interesting discussion came up–what social networks were surging and which were lagging? And, which were CHANGING?
Why There’s Never Been a Better Time to Incorporate Influencers Into Your PR Strategy
By Sean Kilgour
PAN Communications - March 26, 2020
After weathering a fairly stormy couple of years riddled with heightened regulation, ASA pressure and mounting controversy around fake followers and authenticity, there has never been a better time to be an online influencer.
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