Take a look at today's Daily PR Brief - April 2, 2020
Hello! Read some of today's best PR and Comms industry news clips:
How PR Can Break Through COVID-19 News Fatigue (PR News - April 2, 2020)
How to Maintain Relationships With Journalists During the Pandemic (Public Relations Society of America - April 2, 2020)
What’s on the mind of PR pros right now (TrendKite - April 2, 2020)
Good and Bad PR: All news is good news again this week (PRmoment - April 2, 2020)
6 tips for establishing media relationships that will get you coverage (Agility PR - April 2, 2020)
Pitching During Coronavirus: The Do’s and Don’ts From a Veteran Journalist (Franco - April 1, 2020)
Why There's Never Been a Better Time for Inbound PR (Iliyana Stareva Blog - April 2, 2020)
The fine line between ‘overwhelming’ and ‘positive’ Covid-19 comms (Influence - April 2, 2020)
How I'm using the top personality traits of PR pros to reach my goals (Muck Rack Blog - April 1, 2020)
Covid-19: What It Means For Corporate Reputation (PRovoke - April 2, 2020)
Summary Section:
How PR Can Break Through COVID-19 News Fatigue
By Mark Renfree
PR News - April 2, 2020
The situation changes daily, with deaths and infections ever-increasing and new policies and information about how individuals can stay safe being updated constantly. People still need information, the challenge for PR is to make sure they get it.
How to Maintain Relationships With Journalists During the Pandemic
By Lisa Arledge Powell
Public Relations Society of America - April 2, 2020
The COVID-19 pandemic is creating unprecedented challenges for the news media. Social distancing has forced journalists to change nearly every aspect of how they do their jobs as they navigate a new way of reporting amid the biggest health crisis in a century.
What’s on the mind of PR pros right now
By Rebecca Dersh
TrendKite - April 2, 2020
Our PR Manager's takeaways from a recent webinar hosted by PR Couture, a resource and blog for PR and marketing professionals.
Good and Bad PR: All news is good news again this week
By Shannon Peerless, Managing Director, 10 Yetis Digital
PRmoment - April 2, 2020
We are sticking with only good PR news this week as it’s important in these dark times to keep a focus on positivity and the good that’s going on in the world.
6 tips for establishing media relationships that will get you coverage
By Laurie Davis
Agility PR - April 2, 2020
Once you’ve built your media list, here are 6 tips to securing coverage through good media relationships.
Pitching During Coronavirus: The Do’s and Don’ts From a Veteran Journalist
By Ed Garsten
Franco - April 1, 2020
Is your organization pitching media right now? Make sure to show some sensitivity and care for the reality our world is facing.
Why There's Never Been a Better Time for Inbound PR
By Iliyana Stareva
Iliyana Stareva Blog - April 2, 2020
There's never been a better time to follow the Inbound PR principles in a crisis such as COVID-19 so you remain relevant and not interruptive as a business.
The fine line between ‘overwhelming’ and ‘positive’ Covid-19 comms
By Claire Gamble, MD
Influence - April 2, 2020
We conducted research which shows just how much of a risk it is for businesses to get their Covid-19 comms wrong.
How I'm using the top personality traits of PR pros to reach my goals
By Nicole Franco
Muck Rack Blog - April 1, 2020
Using the top personality traits of other PR pros, this agency pro identified which traits she's going to hone in on in order to improve her success.
Covid-19: What It Means For Corporate Reputation
By Paul Holmes
PRovoke - April 2, 2020
PRovoke Media interviewed several experts in reputation management about what they have seen, and what they expect to see going forward.
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