Friday's Daily PR Brief is attached for your perusal - April 24, 2020
Hello! Read some of today's best PR and Comms industry news clips:
Pitching Reporters Amid COVID-19 Informs 2020 'State of the Media' Report (PRSay - April 24, 2020)
How Remote Work Could Shift Our Communication Style Forever (Forbes - April 24, 2020)
4 things every marketing and PR pro can do during coronavirus (PR Daily - April 23, 2020)
Report: How the COVID-19 crisis shines a spotlight on communications (Ragan Communications - April 23, 2020)
PRNEWS GRADES: Brand Responses to Coronavirus for the Week of April 19 (PRNEWS - April 24, 2020)
4 Steps for PR Pros to Evaluate Brand Launch Plans in Light of the Coronavirus (Cision - April 23, 2020)
My Hot Mess: How Rob Biesenbach Is Coping During a Crisis (Spin Sucks - April 24, 2020)
Good and Bad PR: We are eating up the recipes from Ikea and McDonald's this week (PRmoment (UK) - April 23, 2020)
Genesis Flores is 2020 Art Stevens PRSA-NY/ CCNY Scholar for Excellence in Public Relations (CommPro (UK) - April 23, 2020)
Covid-19: What It Means For Technology PR (PRovoke - April 24, 2020)
Summary Section:
Pitching Reporters Amid COVID-19 Informs 2020 'State of the Media' Report
PRSay - April 24, 2020
When pitching story ideas to journalists during the COVID-19 crisis, PR pros should use email, find local news angles and make experts available for video interviews, according to Cision's "2020 State of the Media Report," released on April 21.
How Remote Work Could Shift Our Communication Style Forever
By Dave Wendland, Vice President, Strategic Relations at Hamacher Resource Group
Forbes - April 24, 2020
Conciseness has become the new standard during turbulent times such as we are facing.
4 things every marketing and PR pro can do during coronavirus
By Sean O'Leary
PR Daily - April 23, 2020
If part of your team can’t do their normal tasks during the COVID-19 lockdown, here are some ways to still put these resources to use.
Report: How the COVID-19 crisis shines a spotlight on communications
By Ted Kitterman
Ragan Communications - April 23, 2020
Many communicators say they are getting newfound respect in their organizations, but the crisis is also adding to heavy workloads and complicating workflows with remote collaboration.
PRNEWS GRADES: Brand Responses to Coronavirus for the Week of April 19
By PR News
PRNEWS - April 24, 2020
PRNEWS comprised a weekly assessment of brand messaging in the time of coronavirus, with staff members providing their most notable.
4 Steps for PR Pros to Evaluate Brand Launch Plans in Light of the Coronavirus
By Rebecca Dersh
Cision - April 23, 2020
More than ever, business leaders are asking public relations professionals for guidance. And one of their main business concerns is around whether their organization should move forward with a previously planned launch.
My Hot Mess: How Rob Biesenbach Is Coping During a Crisis
By Gini Dietrich, Founder and CEO of Arment Dietrich
Spin Sucks - April 24, 2020
Rob Biesenbach is in the 'My Hot Mess' hot seat to discuss how he turns his hot mess into a tepid one by taking things one day at a time.
Good and Bad PR: We are eating up the recipes from Ikea and McDonald's this week
By Lauren Wilden, Head of PR at 10 Yetis
PRmoment (UK) - April 23, 2020
This week’s column will once again focus on only positive and happy examples of PR. Stay well people!
Genesis Flores is 2020 Art Stevens PRSA-NY/ CCNY Scholar for Excellence in Public Relations
CommPro (UK) - April 23, 2020
Genesis Flores, a junior in the Advertising/Public Relations Program in the Division of Humanities and the Arts at The City College of New York, is the 2020 Art Stevens PRSA-NY/ CCNY Scholar for Excellence in Public Relations.
Covid-19: What It Means For Technology PR
By Aarti Shah
PRovoke - April 24, 2020
Technology communications leaders discuss the priorities, challenges and opportunities for the sector, including techlash, security, privacy, and a surging demand for lead generation.
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