Howdy! Read your Daily PR Brief for Thursday - May 7, 2020
Hello! Read some of today's best PR and Comms industry news clips:
Consumers are growing wary of AI Bias—and will reward businesses that eliminate it (Agility PR - May 7, 2020)
Good and Bad PR: Cakes, chocolate, flowers and a heartthrob, what's not to love? (PRmoment (UK) - May 6, 2020)
Blogger Conferences: Digital-Only Events to Attend in May (Cision - May 7, 2020)
PR Firms Adapt Best Practices During COVID (Everything PR - May 7, 2020)
PRSA Chair T. Garland Stansell: In Tough Times, PR Should Be the Brand's Conscience (March Communications - May 7, 2020) [PODCAST]
From the experts: Advice on video creation during COVID-19 (PR Daily - May 7, 2020)
Value or Noise and Other Tips for Digital PR During The Pandemic (PRNEWS - May 6, 2020)
We Analyzed 150 Brand Messages In Response To COVID-19: Here's What We Found Out (rbb Communications - May 6, 2020)
Queer PR Icon Cathy Renna On Fighting For LGBTQ Voices To Be Heard During COVID-19 (Forbes - May 6, 2020)
Our Collective Catharsis During Times of Crisis (Spin Sucks - May 6, 2020)
Summary Section:
Consumers are growing wary of AI Bias—and will reward businesses that eliminate it
By Richard Carufel
Agility PR - May 7, 2020
Artificial intelligence continues to present opportunities for company growth, but brands and businesses still have work to do to address customers’ concerns about AI bias—a fear that AI will make decisions that affect them without their knowledge.
Good and Bad PR: Cakes, chocolate, flowers and a heartthrob, what's not to love?
By Lauren Wilden, Head of PR at 10 Yetis
PRmoment (UK) - May 6, 2020
We continue to focus on the best news in PR-land at this time of national crisis.
Blogger Conferences: Digital-Only Events to Attend in May
By Rocky Parker
Cision - May 7, 2020
Looking for learning opportunities in May? Here are several options for bloggers and content creators.
PR Firms Adapt Best Practices During COVID
By Jim Crickell
Everything PR - May 7, 2020
COVID-19 is causing closures across the nation and the world, but many PR agencies are still operating, helping their clients weather this unprecedented
PRSA Chair T. Garland Stansell: In Tough Times, PR Should Be the Brand's Conscience [PODCAST]
By Manny Veiga
March Communications - May 7, 2020
PRSA Chair T. Garland Stansell joins Hacks and Flacks to discuss the long-term impact of COVID-19 on the public relations industry.
From the experts: Advice on video creation during COVID-19
By Ted Kitterman
PR Daily - May 7, 2020
As leaders increasingly use video to address key stakeholders and express empathy for employees, the format has become an essential tool for communicators to master.
Value or Noise and Other Tips for Digital PR During The Pandemic
By Seth Arenstein
PRNEWS - May 6, 2020
We're encouraging companies in the life sciences and healthcare space to consider whether your content is adding value or adding to the noise.
We Analyzed 150 Brand Messages In Response To COVID-19: Here's What We Found Out
By Laura Guitar
rbb Communications - May 6, 2020
Let's look at a COVID-19 message breakdown of what was said, who said it and how it was said across 150 different organizations.
Queer PR Icon Cathy Renna On Fighting For LGBTQ Voices To Be Heard During COVID-19
By Molly Sprayregen
Forbes - May 6, 2020
LGBTQ+ PR and communications guru, Cathy Renna has spent decades entwined in the folds of queer history.
Our Collective Catharsis During Times of Crisis
By Michael McGrath
Spin Sucks - May 6, 2020
Messaging and brand storytelling needs to take a different tone during times of crisis. Here's why so many brands miss the mark.
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