Good Tuesday! Read your Daily PR Brief - May 26, 2020
Read some of today's best PR and Comms industry news clips:
Top Retail Podcasts PR Pros Should Know (Crenshaw Communications - May 26, 2020)
Good and Bad PR: We are singing the praises of Eurovision and Ed Sheeran (PRmoment (UK) - May 22, 2020)
Torod Neptune To Receive 2020 Individual Achievement SABRE (PRovoke - May 22, 2020)
How PR and Marketing can Work Better Together (Cision - May 26, 2020)
3 ways the travel industry can navigate a shared global PR crisis (Agility PR Solutions - May 26, 2020)
How to Successfully Cold Pitch to Media (BLND Public Relations - May 25, 2020)
Why WW's Group Firings On Zoom Were Unethical, Terrible PR And Bad For Business (Forbes - May 23, 2020)
COVID-19 Continues to Bring Client Losses to PR Sector (O'Dwyer's - May 22, 2020)
What COVID-19 taught us about team management and agility (PR Daily - May 26, 2020)
Pause and Think: A 30-minute Exercise to Find the Right Comms Path Forward (Spark PR - May 21, 2020)
CEO shows how not to deliver bad news during a remote interview (Media First (UK) - May 26, 2020)
Summary Section:
Top Retail Podcasts PR Pros Should Know
By Ron Stein
Crenshaw Communications - May 26, 2020
For retail companies, podcasts have become increasingly popular over the past couple of years. Many have made their way into PR plans, and for good reason.
Good and Bad PR: We are singing the praises of Eurovision and Ed Sheeran
By Lauren Wilden, Head of PR at 10 Yetis
PRmoment (UK) - May 22, 2020
More good news from the world of PR in week nine of lockdown.
Torod Neptune To Receive 2020 Individual Achievement SABRE
By Arun Sudhaman
PRovoke - May 22, 2020
Torod Neptune, Lenovo's worldwide group vice president & chief communications officer, will be honored with the Individual Achievement SABRE Award on 28 May 2020, at the Virtual North American SABRE Awards.
How PR and Marketing can Work Better Together
By Marisa Hernandez
Cision - May 26, 2020
Last week Cision and PRWeek sat down with a panel of top comms experts, including Megan Tweed, US Head of Performance Communications at Edelman; Sunita Menon, Executive Director, Chief of Staff to CCO at IBM; and our very own Product Marketing Manager Seth Gilpin, to discuss the age-old topic of integration with PR and marketing.
3 ways the travel industry can navigate a shared global PR crisis
By Ronn Torossian
Agility PR Solutions - May 26, 2020
It is undeniable that the entire world is feeling the effects of COVID-19, but few businesses are under such intense pressure as those in the travel and hospitality industries.
How to Successfully Cold Pitch to Media
BLND Public Relations - May 25, 2020
Cold pitching to media outlets is a way for a public relations firm to connect their clients to a multitude of relevant journalists, editors, and reporters.
Why WW's Group Firings On Zoom Were Unethical, Terrible PR And Bad For Business
By Bruce Weinstein
Forbes - May 23, 2020
Ethical leadership means treating employees with respect. WW blew it.
COVID-19 Continues to Bring Client Losses to PR Sector
By Jon Gingerich
O'Dwyer's - May 22, 2020
The COVID-19 pandemic has dealt a devastating blow to the U.S. public relations industry, resulting in client reductions across the board and plummeting revenues that have agencies of all sizes cutting staff to make up for the losses, according to a new report
What COVID-19 taught us about team management and agility
By Tiffany Guarnaccia
PR Daily - May 26, 2020
Working remotely has revealed new truths about PR work and reinforced some lessons we were already starting to implement. Here's what we plan to take with us post-pandemic.
Pause and Think: A 30-minute Exercise to Find the Right Comms Path Forward
By Angela Pontaralo
Spark PR - May 21, 2020
Spark PR's Vice President, Angela Pontarolo, shares her tried-and-true process on how to "Pause and Think: A 30-minute exercise to find the right comms path forward."
CEO shows how not to deliver bad news during a remote interview
By James White
Media First (UK) - May 26, 2020
It is not often a spokesperson feels the need to apologize after a media interview. But that is what one chief executive did after his TV performance was met with damaging headlines and a social media backlash.
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