Check out our Wednesday Daily PR Brief - May 27, 2020

Read some of today's best PR and Comms industry news clips:
Partisan Politics Complicates PR and Comms for Business, Survey Finds (Sword and the Script - May 26, 2020)
A CEO's Responsibility To Join The World Of Social Media (Forbes - May 27, 2020)
4 ways brands are sparking meaningful engagement on social media (Ragan - May 27, 2020)
Franklin Templeton Issues Timely and Effective Crisis Response Following 'Central Park Karen' Incident (PR News - May 27, 2020)
Meet the Media: Jamie Feldman, Fashion & Lifestyle Reporter at HuffPost (BLND Public Relations - May 27, 2020)
The Real Secret to Creating Great Content (Amendola Communications - May 27, 2020)
Why can’t brands replicate the success of “Some Good News?” (Communications Conversations - May 27, 2020)
PR agencies: will the office survive? (Influence (UK) - May 26, 2020)
4 post-pandemic shifts to watch in journalism (Muckrack - May 27, 2020)
Content and Storytelling Strategies for Our New Normal (PAN Communications - May 26, 2020)
Summary Section:
Partisan Politics Complicates PR and Comms for Business, Survey Finds
By Frank Strong
Sword and the Script - May 26, 2020
72% of communications professionals say partisan politics makes their job harder, according to third annual JOTW Communications Survey for 2020.
A CEO's Responsibility To Join The World Of Social Media
By Christina Hager, Head of Social Media Strategy at Overflow
Forbes - May 27, 2020
Social media is an incredibly effective medium for CEOs to step out and set the tone for their organizations, leading by example as well as sharing and pushing their company's messaging.
4 ways brands are sparking meaningful engagement on social media
By Samiha Fariha
Ragan - May 27, 2020
COVID-19 has overturned just about every aspect of everyday life—including our social media feeds. What’s OK to post?
Franklin Templeton Issues Timely and Effective Crisis Response Following 'Central Park Karen' Incident
By Sophie Maerowitz
PR News - May 27, 2020
PR takeaways from Franklin Templeton's response to its employee's racially motivated 911 call.
Meet the Media: Jamie Feldman, Fashion & Lifestyle Reporter at HuffPost
BLND Public Relations - May 27, 2020
This week on Meet the Media, we are so pleased to introduce Jamie Feldman, fashion and lifestyle reporter at HuffPost.
The Real Secret to Creating Great Content
By Ken Krause
Amendola Communications - May 27, 2020
Great content isn't just about conveying information. It's about moving the viewer/listener to action. To do that it helps to start with a point.
Why can’t brands replicate the success of “Some Good News?”
By Arik Hanson, Principal of ACH Communications
Communications Conversations - May 27, 2020
According to an AdAge article, SGN generated 55.3M views on Facebook alone since its inception–outranking Stephen Colbert and Seth Myers of late-night fame.
PR agencies: will the office survive?
By Antonia Welch
Influence (UK) - May 26, 2020
Even the most traditional sectors are finally appreciating that a remote workforce not bogged down by long commutes, a culture of presenteeism and afforded a better work life balance is a more productive one.
4 post-pandemic shifts to watch in journalism
By Jenny Choi
Muckrack - May 27, 2020
What will the journalism industry look like post-pandemic? The Managing Director of the News Integrity Initiative at the Craig Newmark Graduate School of Journalism weighs in.
Content and Storytelling Strategies for Our New Normal
By Megan Kessler
PAN Communications - May 26, 2020
How has your brand approached communications during the pandemic? Learn how your content and storytelling strategies should align with each stage of COVID-19 recovery.
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