Check out your Thursday Daily PR Brief - July 9, 2020
Read some of today's best PR and Comms industry news clips:
COVID-19 Communication For Transitioning Employees Back Into The Workplace (CommPro - July 8, 2020)
Why PR & Marketing professionals should join a charity board (Influence (UK) - July 8, 2020)
Secrets to pitching broadcast (according to a former broadcast journalist) (Agility PR Solutions - July 9, 2020)
Letting your heart do the talking (Cicero & Bernay PR - July 8, 2020)
How To Inspire Your Team When You're Feeling Drained (Forbes Agency Council - July 9, 2020)
What's inefficient PR really costing you? (Muck Rack Blog - July 9, 2020)
PR's Top Pros Talk: Anna Lingeris (O'Dwyers PR - July 9, 2020) [VIDEO]
3 key takeaways from COVID-19 crisis communications (PR Daily - July 9, 2020)
Porter Novelli Purpose Tracker: The Business Imperative for Social Justice Today (Institute for Public Relations - July 6, 2020)
Communicators Discuss Challenges for the Asian American & Pacific Islander Community (PRSay - July 9, 2020)
Summary Section:
COVID-19 Communication For Transitioning Employees Back Into The Workplace
By Katie Hickman, Senior Account Executive at Maccabee
CommPro - July 8, 2020
As employers explore what it looks like to bring its workforce back on site, it's important to note that 70% of employees surveyed said that several factors would prevent them from returning to a physical office, with 51% citing fear of getting sick as the main concern.
Why PR & Marketing professionals should join a charity board
By Ettie Bailey-King, Marketing Director, Getting on Board
Influence (UK) - July 8, 2020
Four reasons to put your communications skills to work in a charity.
Secrets to pitching broadcast (according to a former broadcast journalist)
By Celena Fine
Agility PR Solutions - July 9, 2020
Broadcast isn't just what you see on the small screen anymore. It's also online, on social, and (to complicate matters further) can even be produced by online and print publications.
Letting your heart do the talking
By Ahmad Itani
Cicero & Bernay PR - July 8, 2020
Public relations, in essence, is consistently misrepresented as a means to promote or position a service or brand. In fact, its description is in the name itself: relations that are built with communities, societies, and people as a whole.
How To Inspire Your Team When You're Feeling Drained
By Kate Weidner, Co-Founder and CEO of SRW
Forbes Agency Council - July 9, 2020
When the world feels like too much and you wonder how you can keep going yourself, much less inspire a team, here are some of my suggestions for how you can find the energy to carry yourself and others along.
What's inefficient PR really costing you?
By Emma Haddad
Muck Rack Blog - July 9, 2020
The future of PR budgets has never been guaranteed. Now, in the midst of a global pandemic, your team's budget can be harder to safeguard than ever before.
PR's Top Pros Talk: Anna Lingeris [VIDEO]
By Steve Barnes
O'Dwyers PR - July 9, 2020
The secret to getting earned media coverage in a changed communications landscape is the subject of this week’s “PR’s Top Pros Talk,” with Hershey’s earned media and brand publicity lead Anna Lingeris.
3 key takeaways from COVID-19 crisis communications
By Sean O'Leary
PR Daily - July 9, 2020
Be transparent, focus on the facts, and be kind to the reporters trying to cover a once-in-a-generation crisis.
Porter Novelli Purpose Tracker: The Business Imperative for Social Justice Today
Institute for Public Relations - July 6, 2020
In this report, Porter Novelli describes the current landscape of purpose-driven business. In 2020, the American public expects purpose to be infused into the bedrock of an organization; if companies claim to be purpose-driven, diversity, equality and inclusion should be at the center of the business.
Communicators Discuss Challenges for the Asian American & Pacific Islander Community
By Laarni Rosca Dacanay
PRSay - July 9, 2020
This past May 19, PRSA hosted the first webinar in its Diverse Dialogues series to celebrate Asian American & Pacific Islander Heritage Month.
The Daily PR Brief is put together by the analysts at ITK Information Services.
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