Peruse your Thursday Daily PR Brief - August 6, 2020
Read some of today's best PR and Comms industry news clips:
How Might PR Withstand The Shadowland & Keep Itself Fully In The Light? (B&T (Australia) - August 5, 2020)
3 ways the WHO can fix its PR crisis (PR Daily - August 5, 2020)
Corporate Social Responsibility Awards 2020 Winners (Ragan - August 4, 2020)
'Mr. President, How About an Interview?' PR Pros Advise the White House (PR News - August 5, 2020)
Tips & Tools to Help You Find Your Next Blog Post Topic (Cision - August 6, 2020)
Amid National Turmoil, Is This the Right Time to Launch a PR Campaign? (PRSay - August 5, 2020)
Six PR standards for using quotes in corporate communications and media relations (Axia Public Relations - August 5, 2020)
PR Tips On "Closing The Deal" (Crenshaw Communications - August 5, 2020)
Firms to bolster internal comms efforts even as Covid-19 budget cuts bite (Influence (UK) - August 6, 2020)
Research: Be Careful What You Link To (Amendola Communications - August 5, 2020)
NewsWhip's Paul Quigley On Misinformation Around Black Lives Matters & Covid-19 (PRovoke - August 6, 2020) [PODCAST]
Summary Section:
How Might PR Withstand The Shadowland & Keep Itself Fully In The Light?
By Amanda Williams
B&T (Australia) - August 5, 2020
Here's an expert piece by the PR industry for the PR industry. However, there's no air-kissing or piccolos of Moët.
3 ways the WHO can fix its PR crisis
By Eric Yaverbaum
PR Daily - August 5, 2020
The organization has turned to Hill Knowlton Strategies to deliver life-saving messages around the world, but what’s the role of PR at this late stage?
Corporate Social Responsibility Awards 2020 Winners
Ragan - August 4, 2020
PR Daily’s Corporate Social Responsibility Awards winners championed causes and initiatives that improved their communities, countries and the world.
'Mr. President, How About an Interview?' PR Pros Advise the White House
By Seth Arenstein
PR News - August 5, 2020
From a PR perspective, how should we counsel the president about sitting for extended 1:1 interviews with strong journalists?
Tips & Tools to Help You Find Your Next Blog Post Topic
By Rocky Parker
Cision - August 6, 2020
Use these tips and tools to get an idea of what content your audience is looking for so that you can write blogs that provide value.
Amid National Turmoil, Is This the Right Time to Launch a PR Campaign?
By Dick Grove
PRSay - August 5, 2020
In the midst of the COVID-19 pandemic, and mass protests centered on racial equality being held across America, here's a question to consider: Should PR firms be launching new campaigns for their clients?
Six PR standards for using quotes in corporate communications and media relations
By Alexandra Sharp
Axia Public Relations - August 5, 2020
When writing for public relations, correct quote usage can make your story easier to understand and smoother to read.
PR Tips On "Closing The Deal"
By Colleen O'Connor
Crenshaw Communications - August 5, 2020
Before you speak in-person or virtually, prospective clients or investors will automatically judge your proposition by how you present your credentials in digital form.
Firms to bolster internal comms efforts even as Covid-19 budget cuts bite
By Influence
Influence (UK) - August 6, 2020
Comms leaders need to refocus their teams' work on internal audiences to deal with the critical post-Covid challenge of keeping colleagues connected and engaged, even if they are located remotely or anxious about the future.
Research: Be Careful What You Link To
By Morgan Lewis
Amendola Communications - August 5, 2020
Research is the core of many forms of content. But when researching statistics be careful to choose your sources widely.
NewsWhip's Paul Quigley On Misinformation Around Black Lives Matters & Covid-19 [PODCAST]
PRovoke - August 6, 2020
The data shows the Black Lives Matter movement was not actually divisive and misinformation thrives among those predisposed to believe it.
The Daily PR Brief is put together by the analysts at ITK Information Services.
If you're interested in setting up a customized report for your company or need any help with monitoring or media research feel free to reach out.
All reports made with the help of Report Mule.