Greetings, enjoy Wednesday's Daily PR Brief - August 19, 2020
Read some of today's best PR and Comms industry news clips:
Why COVID-19 is Accelerating ESG Momentum (O'Dwyer's - August 18, 2020)
No Fixed Address, Children's Health, Megaworld Foundation among the winners at Nonprofit PR Awards (PR Daily - August 19, 2020)
Three PR Trends to Invest in During the Pandemic and Beyond (PR News - August 19, 2020)
Why Gen Z Might Just Be the Most Prepared Generation of PR Professionals (PR Couture - August 19, 2020)
What's Your Secret PR Superpower? (What's HAppening Blog - August 18, 2020)
CEOs are realizing that post-COVID changes are permanent—and there are more to come (Agility PR - August 19, 2020)
Our favourite Zoom disasters and the media training lessons you can learn from them (Media First (UK) - August 19, 2020)
Post-COVID-19 comms – the road to a 'new normal' for the tech sector (Influence - August 19, 2020)
Qatar Seeks Global PR Support for 2022 World Cup (PRovoke - August 19, 2020)
Value vs. Vanity: Metrics that Matter for Earned Media (O'Dwyer's - August 19, 2020)
Summary Section:
Why COVID-19 is Accelerating ESG Momentum
By Bryan Armstrong, Zaineb Bokhari, Geoff Serednesky and Ben Herskowitz
O'Dwyer's - August 18, 2020
The economic dislocation brought on by the COVID-19 pandemic has rippled through the global economy. In spite of this period of economic instability, momentum behind Environmental, Social and Governance is strengthening, particularly with respect to the social dimension of ESG.
No Fixed Address, Children's Health, Megaworld Foundation among the winners at Nonprofit PR Awards
By Roula Amire
PR Daily - August 19, 2020
Nonprofit communicators didn’t let a pandemic stall their efforts to raise money, increase awareness and capture media attention in PR Daily’s most recent awards program.
Three PR Trends to Invest in During the Pandemic and Beyond
By April White
PR News - August 19, 2020
While major news outlets continue to struggle and lay off reporters, some indie media units are gaining in popularity and revenue.
Why Gen Z Might Just Be the Most Prepared Generation of PR Professionals
By Alyson Roy, Managing Partner of AMP3 PR
PR Couture - August 19, 2020
Although 2020 has shown us some real dark spots of humanity, it has also shown us incredible perseverance, in particular from Gen Z. Sometimes when you set out to teach, you are in turn taught.
What's Your Secret PR Superpower?
What's HAppening Blog - August 18, 2020
Public relations professionals can be categorized into one of four personas, take our PR careers quiz to find out which alter-ego you are!
CEOs are realizing that post-COVID changes are permanent—and there are more to come
By Richard Carufel
Agility PR - August 19, 2020
It remains to be seen how much of the disruption caused by COVID-19 will revert (at least somewhat) back to the "old normal" and how much will become a permanent part of the new business world.
Our favourite Zoom disasters and the media training lessons you can learn from them
By James White
Media First (UK) - August 19, 2020
Here is a light-hearted look at the online interviews and meetings that stuck in our minds and made headlines when things didn't quite go to plan.
Post-COVID-19 comms – the road to a 'new normal' for the tech sector
By Rachel McElroy, CMO, Solutionize Global
Influence - August 19, 2020
Working in marketing for a £42 million turnover tech firm, my department has been challenged to strike the right balance between optimism and humility – while keeping stakeholders informed throughout.
Qatar Seeks Global PR Support for 2022 World Cup
By Maja Pawinska Sims
PRovoke - August 19, 2020
Qatar has kicked off a global PR search for agencies to support the 2022 FIFA World Cup, amid accusations of corruption and human rights abuses.
Value vs. Vanity: Metrics that Matter for Earned Media
By D.J. Jordan and Dustin Siggins
O'Dwyer's - August 19, 2020
"With great power comes great responsibility.” From Uncle Ben’s mouth to Peter Parker’s ears to PR practitioners’ computers, two recent national surveys show the power of earned media and the serious responsibility we bear to serve our clients and the general public.
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