Hello, peruse today's Daily PR Brief - September 3, 2020

Read some of today's best PR and Comms industry news clips:
How to get the attention of two top PR blog editors (Muckrack - September 3, 2020)
PR's Top Pros Talk: Damon Jones (O'Dwyer's - September 2, 2020) [VIDEO]
5 ways to be a great PR pro during the weirdest year ever (PR Daily - September 3, 2020)
Apple and Google Provide Contact-Tracing Program as a CSR Example (PR News - September 2, 2020)
Preparing for the perpetual PR problem—client crises (Agility PR - September 3, 2020)
Would you feel comfortable saying 'I don't know' in a media interview? (Media First (UK) - September 3, 2020)
Now's the Time to Look Back, Instead of Forward to Decode Your Value (CommPro - September 2, 2020)
California Retains Golin To Continue Fight Against Tobacco (PRovoke - September 3, 2020)
Another Reason for Business to Avoid Politics: People are Sick of Politics (Sword and the Script - September 3, 2020)
PRNEWS Talks to Anne Green, of G&S Business Communications, About Women's Equality in PR (PRNEWS - September 3, 2020) [VIDEO]
Summary Section:
How to get the attention of two top PR blog editors
By Jessica Lawlor
Muckrack - September 3, 2020
Muck Rack spoke with two top PR blog editors to learn how blogging has evolved over the years and how potential contributors can get their attention.
PR's Top Pros Talk: Damon Jones [VIDEO]
By Steve Barnes
O'Dwyer's - September 2, 2020
Collaboration is one of the keys to ensuring that large corporate teams stay effective in the work-from-home world, Procter & Gamble chief communications officer Damon Jones tells D S Simon Media CEO Doug Simon in the latest “PR’s Top Pros Talk” video.
5 ways to be a great PR pro during the weirdest year ever
By Lisa Fels Davitt
PR Daily - September 3, 2020
Here are some tips for having an impact in challenging times—and some key mistakes to avoid.
Apple and Google Provide Contact-Tracing Program as a CSR Example
By Nicole Schuman
PR News - September 2, 2020
This Apple technology will allow users to opt into COVID notifications generated by their public health authority, without downloading another app.
Preparing for the perpetual PR problem—client crises
By Arthur Solomon
Agility PR - September 3, 2020
Despite the best efforts of PR practitioners to help clients during a crisis with a by-the-book, supposedly proven crisis plan, history shows four realities.
Would you feel comfortable saying 'I don't know' in a media interview?
By James White
Media First (UK) - September 3, 2020
Imagine you are in a broadcast interview and a journalist asks you something you simply do not know how to answer.
Now's the Time to Look Back, Instead of Forward to Decode Your Value
By Wendy Glavin, Founder & CEO, Wendy Glavin Agency
CommPro - September 2, 2020
Many professionals plow forward to seize opportunities without looking back and miss defining moments.
California Retains Golin To Continue Fight Against Tobacco
By Diana Marszalek
PRovoke - September 3, 2020
The California Health Department has awarded incumbent agency Golin a four-year, seven-figure contract to run a statewide tobacco control campaign.
Another Reason for Business to Avoid Politics: People are Sick of Politics
By Frank Strong
Sword and the Script - September 3, 2020
55% of adult social media users are “worn out” many political posts - it's another reason brands should avoid politics.
PRNEWS Talks to Anne Green, of G&S Business Communications, About Women's Equality in PR [VIDEO]
By Nicole Schuman
PRNEWS - September 3, 2020
PRNEWS Live welcomed Anne Green, G&S Business Communications, to speak about women's equality and related diversity issues.
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