Good Thursday! Here is today's Daily PR Brief - October 22, 2020

Read some of today's best PR and Comms industry news clips:
Considerations Before Relocating for a PR Job (Culpwrit - October 21, 2020)
The crisis communications lessons of Gettysburg (Muck Rack Blog - October 21, 2020)
15 Overlooked Communications Strategies When Planning Large Events (Forbes Communications Council - October 22, 2020)
PR's Top Pros Talk: Julie Crabill (O'Dwyer's - October 21, 2020) [VIDEO]
Harris and Pence Took Heat for Pivoting, So Is It Cool for PR? (PR News - October 21, 2020)
Good and Bad PR: GSPCA, Gymshark and Asda get gold… | PRmoment.com (PRmoment (UK) - October 21, 2020)
How to Effectively Use Instagram Highlights (BLND Public Relations - October 22, 2020)
Ocean Spray - Moving Aside To Let Consumers Drive (CommPro (UK) - October 21, 2020)
Making The Most Of Virtual Event Experiences (Crenshaw Communications - October 21, 2020)
PRovokeGlobal: Rethinking 'Objectivity' & 'Meritocracy' In Diversity Debate (PRovoke - October 22, 2020)
A Guide To The Media Pitch From A Former Member Of The Media (Three Girls Media - October 21, 2020)
Summary Section:
Considerations Before Relocating for a PR Job
By Luke Smith
Culpwrit - October 21, 2020
Early in my career, I moved across the country three times. Wish I had this great advice before making those moves.
The crisis communications lessons of Gettysburg
By Tim O'Brien
Muck Rack Blog - October 21, 2020
Gettysburg offers some pretty strong crisis communications lessons, though they’re not for the faint of heart.
15 Overlooked Communications Strategies When Planning Large Events
Forbes Communications Council - October 22, 2020
It's not uncommon to see businesses overlooking critical communications steps or strategies when putting together a high-profile event, but a breakdown in communications could lead to disaster.
PR's Top Pros Talk: Julie Crabill [VIDEO]
By Steve Barnes
O'Dwyer's - October 21, 2020
GoNoodle’s Julie Crabill talks with Doug Simon about the ins and outs of being “a communications-driven chief marketing officer” in the latest “PR’s Top Pros Talk” video.
Harris and Pence Took Heat for Pivoting, So Is It Cool for PR?
By Seth Arenstein
PR News - October 21, 2020
If faced with a tough question, sometimes it’s good to concede a point or even admit a mistake. To admit you made a mistake is not a sign of weakness.
Good and Bad PR: GSPCA, Gymshark and Asda get gold… | PRmoment.com
By Lauren Wilden, Head of PR at 10 Yetis
PRmoment (UK) - October 21, 2020
As we gear up for the clocks changing this Sunday morning, here are some of the stories that have caught my eye for all the very right and very, very wrong reasons this week.
How to Effectively Use Instagram Highlights
BLND Public Relations - October 22, 2020
As a social media agency, we have selected the most engaging Instagram highlight categories for your brand to incorporate -- and here they are.
Ocean Spray - Moving Aside To Let Consumers Drive
CommPro (UK) - October 21, 2020
In a social-media-driven world, marketers increasingly face a dilemma: Should they keep communication control or slide into the passenger seat and allow someone with no professional experience and little company commitment drive their promotional strategy?
Making The Most Of Virtual Event Experiences
By Richard Etchison
Crenshaw Communications - October 21, 2020
With events continuing to go virtual, how can professionals make the most of a 'virtual conference'?
PRovokeGlobal: Rethinking 'Objectivity' & 'Meritocracy' In Diversity Debate
By Paul Holmes
PRovoke - October 22, 2020
Words matter: when organizations talk about “systemic racism” it is fundamentally different from talking about “diversity.”
A Guide To The Media Pitch From A Former Member Of The Media
By Erika Montgomery
Three Girls Media - October 21, 2020
In my career before public relations, I had the privilege of working for a variety of news stations across Washington state. One of my many duties, which I both looked forward to and dreaded at the same time, was sorting through literally thousands of press releases that sat in our Story Tips inbox.
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