Hello. Peruse your Daily PR Brief for Tuesday - October 27, 2020
Read some of today's best PR and Comms industry news clips:
Tips for Communicators Considering a Transition Back to the Office (PRNEWS - October 27, 2020)
This month in bad PR pitches: October 2020 (Muck Rack Blog - October 27, 2020)
Social Responsibility to Shape Social Media in 2021 (O'Dwyer's - October 26, 2020)
4 tactics that will grab reporters' attention (PR Daily - October 27, 2020)
ICON Recap: Jon Meacham on How the Past Prepares Us for the Present (PRSay - October 26, 2020)
PR pulse: Who's shaping our kids' political views? Teachers & TikTok (Agility PR - October 27, 2020)
What I learned about digital short-form content from 2,462 Republican recruitment text messages (Communications Conversations - October 27, 2020)
It's time for comms to get serious about cancel culture (Firefly Communications - October 26, 2020)
The Challenges with Prioritizing Community During a Pandemic (Ground Floor Media - October 26, 2020)
Creating Value — A Response to COVID 19 With Pfizer's Sally Susman (PRovoke - October 26, 2020) [VIDEO]
Summary Section:
Tips for Communicators Considering a Transition Back to the Office
By James Wright
PRNEWS - October 27, 2020
Think of how to bring the agency experience and culture to pitches—from sending muffins to executives' homes to utilizing visuals beyond Powerpoint.
This month in bad PR pitches: October 2020
By Jessica Lawlor
Muck Rack Blog - October 27, 2020
Here are some of the more cringeworthy tweets from journalists about the PR pitches landing in their inboxes lately.
Social Responsibility to Shape Social Media in 2021
By Jon Gingerich
O'Dwyer's - October 26, 2020
Socially conscious audiences and the impact they have on brands, politics and society as a whole is expected to account for the single greatest impact to social media next year, according to a recent survey by social media analysis firm Talkwalker and software company Hubspot.
4 tactics that will grab reporters' attention
By Beth Haiken
PR Daily - October 27, 2020
Despite the ongoing pandemic and shrinking newsrooms, PR pros can still find coverage for clients by embracing proprietary data and unique workplace stories.
ICON Recap: Jon Meacham on How the Past Prepares Us for the Present
By John Elsasser
PRSay - October 26, 2020
During these contentious times in America today, he said there are two things worth avoiding in our public conversations.
PR pulse: Who's shaping our kids' political views? Teachers & TikTok
By Richard Carufel
Agility PR - October 27, 2020
The future of the electorate is watching, and it's teachers and social media that are influencing young peoples' political views, according to a new survey on election knowledge from online education platform Study.com.
What I learned about digital short-form content from 2,462 Republican recruitment text messages
By Arik Hanson
Communications Conversations - October 27, 2020
How many text messages have you received from Republican or Democrat operatives in the last few weeks? For me, it's probably north of 500. For real, stop with the text messages!
It's time for comms to get serious about cancel culture
By Tim Williams
Firefly Communications - October 26, 2020
Why we need to set the record straight on cancel culture and the comms industry must finally get to grips with it.
The Challenges with Prioritizing Community During a Pandemic
By Laura Love
Ground Floor Media - October 26, 2020
As 2020 is a year like no other, this year's Get Grounded Foundation grant cycle was like no other.
Creating Value — A Response to COVID 19 With Pfizer's Sally Susman [VIDEO]
PRovoke - October 26, 2020
Session video from last week's PRovokeGlobal Summit, featuring Pfizer chief corporate affairs officer Sally Susman and H K Strategies chairman/CEO AnnaMaria DeSalva.
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