Check out your Wednesday Daily PR Brief - October 28, 2020
Read some of today's best PR and Comms industry news clips:
Reporters Need PR Pros More Than Ever (O'Dwyer's - October 27, 2020)
Winners of PRNEWS Platinum Awards Announced (PRNEWS - October 27, 2020)
How to Make Your Press Release Less Spooky (Cision Media Research - October 28, 2020)
ICON Recap: Carolynn Johnson's 'Uncomfortable Truths' (PRSay - October 27, 2020)
Trump's TV tantrum and why his interview walkout is only part of the story (Media First (UK) - October 28, 2020)
Fighting The Infodemic With WHO's Tim Nguyen & IHME's Greg Amrofell (PRovoke - October 28, 2020) [VIDEO]
Career Paths in PR: What Skills Are in Most Demand? (Meltwater - October 26, 2020)
Most PR pros said they are 'confident' advising on DEI, but lack budget and training to do so (Muck Rack Blog - October 28, 2020)
7 Tools to Create Better Client Reports While Saving Time (Mention Blog - October 28, 2020)
Enabling purpose-driven culture during the COVID-19 pandemic (Ragan - October 27, 2020)
Summary Section:
Reporters Need PR Pros More Than Ever
By Steve Barnes
O'Dwyer's - October 27, 2020
Close to all (95 percent) of the financial and business journalists who were surveyed said that they are using PR professionals as much or more than they did before the pandemic.
Winners of PRNEWS Platinum Awards Announced
PRNEWS - October 27, 2020
Marketing and communications professionals gathered virtually Tuesday to celebrate the honorees for the PRNEWS Platinum Awards, which celebrates the year’s excellence across people, teams and campaigns.
How to Make Your Press Release Less Spooky
By Tiana Gibbs
Cision Media Research - October 28, 2020
This Halloween is the perfect time to ask yourself if your press release might be scaring off potential readers and start making adjustments. Here are a few tricks to turn your release into a treat.
ICON Recap: Carolynn Johnson's 'Uncomfortable Truths'
By John Elsasser
PRSay - October 27, 2020
Carolynn Johnson delivered what she called some "uncomfortable truths" during her General Session talk today at PRSA's ICON 2020 virtual conference. As Johnson, the CEO of DiversityInc Media LLC, said, you can only make progress when you are starting with the truth.
Trump's TV tantrum and why his interview walkout is only part of the story
By Adam Fisher
Media First (UK) - October 28, 2020
Criticising the journalist. Complaining about tough questions. And walking out before it ended. It's no wonder that Donald Trump's 60 Minutes interview has been dominating the news. And with so many media training lessons on display, it was one that we couldn't ignore.
Fighting The Infodemic With WHO's Tim Nguyen & IHME's Greg Amrofell [VIDEO]
PRovoke - October 28, 2020
Session video from last week's PRovokeGlobal Summit, featuring World Health Organization's Tim Nguyen and Institute for Health Metrics and Evaluation (IHME)'s Chief Marketing Officer Greg Amrofell.
Career Paths in PR: What Skills Are in Most Demand?
By Michelle Garrett
Meltwater - October 26, 2020
A career in public relations can take many paths. Read more for tips and skills for starting a successful PR career.
Most PR pros said they are 'confident' advising on DEI, but lack budget and training to do so
By Justin Joffe
Muck Rack Blog - October 28, 2020
Muck Rack's new survey, The State of Diversity, Equity and Inclusion in PR offers some eye-opening statistics on the role PR plays in communicating DEI—internally and externally— and how those strategies intersect with political motivations in this election year.
7 Tools to Create Better Client Reports While Saving Time
By Kevin Payne
Mention Blog - October 28, 2020
Discover seven effective tools to create better and more comprehensive reports for your clients without spending too much time.
Enabling purpose-driven culture during the COVID-19 pandemic
By Moyra Knight
Ragan - October 27, 2020
Here’s how Astellas U.S. responded to the demands of a global pandemic and ensured that employees were able to give back to their communities.
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