Hi, read your Thursday Daily PR Brief - November 19, 2020

Read some of today's best PR and Comms industry news clips:
What Do Journalists Want? Five Elements of a Good Story (Bianchi Public Relations - November 19, 2020)
The Four Pillars Of Creating A More Inclusive Workplace (Forbes - November 19, 2020)
PR's Top Pros Talk: Charlie Dougiello (O'Dwyer's - November 18, 2020) [VIDEO]
3 ways PR pros can win with SEO and analytics (PR Daily - November 18, 2020)
Rockefeller Tree Arrival Provides Lesson in Social Media Response (PRNEWS - November 18, 2020)
Good and Bad PR: Rowse Honey, Dolly Parton and Oxford University (PRmoment (UK) - November 19, 2020)
10 Tech Buzzwords PR Folk Should Avoid In 2021 (Crenshaw Communications - November 18, 2020)
Anticipating post-election legislation, regulation and policy changes, execs are rethinking strategies (Agility PR - November 19, 2020)
The Movement That Cannot Wait (PRovoke - November 18, 2020)
How Will the Media Landscape Look Post-COVID? A Deep Dive with Sam Whitmore (March Communications - November 19, 2020)
31% of tech journalists are less likely to respond to pitches than the same time last year (Muck Rack Blog - November 19, 2020)
Summary Section:
What Do Journalists Want? Five Elements of a Good Story
Bianchi Public Relations - November 19, 2020
From interviews with 100 journalists, we learned the five elements that reporters want from public relations professionals for a good story.
The Four Pillars Of Creating A More Inclusive Workplace
By Shon Dellinger, SVP, Head of Marketing and Customer Care at BOLD LLC
Forbes - November 19, 2020
Fostering an inclusive workplace creates a space where everyone has a voice and encourages the flow of new, exciting ideas that drive businesses to bolster the bottom line.
PR's Top Pros Talk: Charlie Dougiello [VIDEO]
By Steve Barnes
O'Dwyer's - November 18, 2020
The Door | idea house CEO and founding partner Charlie Dougiello offers some tips about how to turn creative ideas into effective PR strategies in the latest "PR's Top Pros Talk" video interview with Doug Simon.
3 ways PR pros can win with SEO and analytics
By Beki Winchel
PR Daily - November 18, 2020
Consider these tips to help identify new opportunities, remain competitive and better reach target audiences with your content.
Rockefeller Tree Arrival Provides Lesson in Social Media Response
By Nicole Schuman
PRNEWS - November 18, 2020
In 2020, even the Rockefller Center Christmas Tree appeared to be having its worst year ever.
Good and Bad PR: Rowse Honey, Dolly Parton and Oxford University
By Lauren Wilden, Head of PR at 10 Yetis
PRmoment (UK) - November 19, 2020
Dolly Parton, Rowse Honey and Oxford University help to make the world a better place.
10 Tech Buzzwords PR Folk Should Avoid In 2021
By Erica Schain
Crenshaw Communications - November 18, 2020
Sometimes PR uses a lot of jargon to describe tech products. What phrases should we avoid in 2021?
Anticipating post-election legislation, regulation and policy changes, execs are rethinking strategies
By Richard Carufel
Agility PR - November 19, 2020
Following a heated campaign season and the U.S elections, executives are responding to uncertainty from the impending changes in legislation, regulations and policy by rethinking their corporate strategies in the U.S. and abroad, according to new research from strategy consulting firm Ernst & Young.
The Movement That Cannot Wait
By Karen Kahn
PRovoke - November 18, 2020
One voice isn’t enough. One action isn’t enough. If 2020 has taught us anything, it's that progress is not a destination. It's a movement.
How Will the Media Landscape Look Post-COVID? A Deep Dive with Sam Whitmore
By Evan Neville
March Communications - November 19, 2020
Tech media expert Sam Whitmore of mediasurvey.com has been producing in-depth analysis of how the pandemic is impacting tech media. A longtime friend of March, Sam sat with us to share how he sees tech media handling the crisis, how coverage has changed, and what PR professionals should expect when they engage reporters during this tense time.
31% of tech journalists are less likely to respond to pitches than the same time last year
By Emma Haddad
Muck Rack Blog - November 19, 2020
Muck Rack surveyed hundreds of tech journalists to produce The State of Tech Journalism in 2020.
The Daily PR Brief is put together by the analysts at ITK Information Services.
If you're interested in setting up a customized report for your company or need any help with monitoring or media research feel free to reach out.
All reports made with the help of Report Mule.