Have a good weekend. Today's Daily PR Brief is attached - November 20, 2020

Read some of today's best PR and Comms industry news clips:
PR Pros Finding Creative Angles to Pitch During the Pandemic (PRNEWS - November 19, 2020)
How To Foster Professional Development And Community For Remote Teams (Forbes - November 20, 2020)
Webcasts, Virtual Events Are Booming (O'Dwyer's - November 19, 2020)
Choosing an eBook Format for Your Lead Generation Efforts (Spin Sucks - November 20, 2020)
Communicators Can Show How Clients' Products Benefit Society (PRSay - November 19, 2020)
What are LinkedIn Stories and How Can PR Pros Use Them? (Crenshaw Communications - November 19, 2020)
The three types of PR agency clients with Susan Baier | On Top of PR (Axia Public Relations - November 20, 2020) [PODCAST]
Ogilvy Brings McCann Vet Devika Bulchandani Onboard To Lead North America (PRovoke - November 20, 2020)
The power of broadcast in telling the vaccine story (Influence (UK) - November 20, 2020)
PR strategies ahead of an uncertain 2021 (Meltwater - November 20, 2020)
Summary Section:
PR Pros Finding Creative Angles to Pitch During the Pandemic
By Seth Arenstein
PRNEWS - November 19, 2020
Beyond major stories crowding the field, there is a bevy of second-tier items pros can pitch.
How To Foster Professional Development And Community For Remote Teams
By Marie Hattar, CMO at Keysight Technologies
Forbes - November 20, 2020
More than just virtual happy hours for team bonding, we need to ensure that employees can still learn, grow and drive their careers forward in a virtual setting.
Webcasts, Virtual Events Are Booming
By Steve Barnes
O'Dwyer's - November 19, 2020
Virtual events and webcasts are booming in today’s work-from-home world, according to a new study from Intrado Digital Media.
Choosing an eBook Format for Your Lead Generation Efforts
By Gini Dietrich, Founder and CEO of Arment Dietrich
Spin Sucks - November 20, 2020
On this week's AMA, we discuss lead generation and formats for your content. Gini Dietrich is here to answer all of your questions.
Communicators Can Show How Clients' Products Benefit Society
By Eliott Maidenberg
PRSay - November 19, 2020
Our survey found that this digital transformation of American society comes with a slew of issues which, unless better taken into account by tech companies, will eventually create more defiance in society when we need the opposite: trust and collaboration.
What are LinkedIn Stories and How Can PR Pros Use Them?
By Colleen O'Connor
Crenshaw Communications - November 19, 2020
LinkedIn just launched a stories feature. What exactly is this and why do PR pros need to incorporate this into their social strategy?
The three types of PR agency clients with Susan Baier | On Top of PR [PODCAST]
Axia Public Relations - November 20, 2020
Learn which type of PR agency client you are with Susan Baier, president of Audience Audit.
Ogilvy Brings McCann Vet Devika Bulchandani Onboard To Lead North America
By Diana Marszalek
PRovoke - November 20, 2020
Devika Bulchandani has been named Ogilvy's first North America CEO since John Seifert gave up the position when he assumed global leadership in 2016.
The power of broadcast in telling the vaccine story
By Rachel Royall, Director, Healthcare, Wellbeing and Life Sciences, Markettiers
Influence (UK) - November 20, 2020
Vaccines look set to dominate the news cycle into 2021 as all countries look for ways to get back on their feet after COVID‐19. What role can broadcast media play in supporting a successful adoption of this much‐needed response to a pandemic and the post‐pandemic recovery?
PR strategies ahead of an uncertain 2021
By Matías Rodsevich
Meltwater - November 20, 2020
In this blog you can find PR strategies ahead of an uncertain 2021, written by a PR expert.
The Daily PR Brief is put together by the analysts at ITK Information Services.
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