Hello, here's your Daily PR Brief for Tuesday - November 24, 2020

Read some of today's best PR and Comms industry news clips:
Sherwin-Williams Paints Itself into a Social Media Crisis Corner (PRNEWS - November 23, 2020)
This month in bad PR pitches: November 2020 (Muck Rack Blog - November 24, 2020)
Why Data-Driven Storytelling is PR's Secret Sauce (O'Dwyer's - November 24, 2020)
3 lessons PR pros are taking from 2020 (PR Daily - November 24, 2020)
Five Lessons Regarding Organizational Listening & Empathy in Times of Global Pandemic (Institute for Public Relations - November 23, 2020)
The Perfect Plan to Avoid Productive Procrastination (Spin Sucks - November 24, 2020)
Why doing pro bono work is good for your company as well as society (PRmoment (UK) - November 24, 2020)
Podcast: W Communications CEO Rachel Friend (PRovoke - November 24, 2020) [PODCAST]
Career Advancement and the Pandemic (Everything PR - November 24, 2020)
COVID-19 Has Robbed Us of a Lot; Let's Not Forget the Gift of Gratitude (Amendola Communications - November 23, 2020)
Do You Have a Leadership Presence? (CommPro (UK) - November 23, 2020)
Summary Section:
Sherwin-Williams Paints Itself into a Social Media Crisis Corner
By Nicole Schuman
PRNEWS - November 23, 2020
Sherwin-Willians missed a primary opportunity to not only utilize some clever content, but promote employee creativity and the company.
This month in bad PR pitches: November 2020
By Jessica Lawlor
Muck Rack Blog - November 24, 2020
Here are some of the more cringeworthy tweets from journalists about the PR pitches landing in their inboxes lately.
Why Data-Driven Storytelling is PR's Secret Sauce
By Brian Sinderson
O'Dwyer's - November 24, 2020
Communicators who stay focused on telling a good story by leveraging data-driven tools will continue to create accurate and compelling content, even in uncertain times.
3 lessons PR pros are taking from 2020
By Beki Winchel
PR Daily - November 24, 2020
Many of our readers responded to our request to sum up their year with a GIF. From excitement over more responsibility to stress from long days, here’s what you shared.
Five Lessons Regarding Organizational Listening & Empathy in Times of Global Pandemic
By Marlene Neill
Institute for Public Relations - November 23, 2020
Our study was sponsored by a grant from the Arthur W. Page Center. It involved 30 in-depth interviews with communication professionals specializing in internal and external communication, followed by an online survey with approximately 250 professionals. While the study is still in progress, here are several lessons to take away based on the experiences of public relations executives.
The Perfect Plan to Avoid Productive Procrastination
By Gini Dietrich, Founder and CEO of Arment Dietrich
Spin Sucks - November 24, 2020
Many people fall into the trap of productive procrastination because it’s quite challenging to detect when you are engaged in it.
Why doing pro bono work is good for your company as well as society
By Suzanne Jacobs, Managing Director at W2O Group
PRmoment (UK) - November 24, 2020
Despite the challenging circumstances that the PR industry is currently facing, our skills, contacts and expertise remain vital to smaller organisations that are also struggling and need our help – pro bono.
Podcast: W Communications CEO Rachel Friend [PODCAST]
PRovoke - November 24, 2020
The former Weber Shandwick London chief talks about her new roles as CEO of W Communications and chair of the PRCA.
Career Advancement and the Pandemic
Everything PR - November 24, 2020
"If 2020 was a career, it would look like a gaping hole," said leadership author and keynote speaker Julie Winkle Giulioni this September. The pandemic, she explained, caused many companies to place employee development and advancement on hold indefinitely.
COVID-19 Has Robbed Us of a Lot; Let's Not Forget the Gift of Gratitude
Amendola Communications - November 23, 2020
This is the time of year when gratitude usually comes to the forefront. This year we need it more than ever. Here are some ideas to help spread it around.
Do You Have a Leadership Presence?
By Carol Kinsey Goman, Ph.D
CommPro (UK) - November 23, 2020
Leadership presence is a blending of attitudes, qualities, and behaviors that send all the right signals and makes you stand out from your peers.
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