Greetings, read your Daily PR Brief - January 20, 2021
Read some of today's best PR and Comms industry news clips:
When is It Okay To Get Political In Brand PR? (Crenshaw Communications - January 19, 2021)
PR's Top Pros Talk: Ronn Torossian (O'Dwyer's - January 19, 2021) [VIDEO]
Why—and how—communicators should bolster their business IQ (PR Daily - January 19, 2021)
The ESG Imperative of Disability Inclusion (Institute for Public Relations - January 19, 2021)
We're all busy but we're not happy: A discussion on the realities of lockdown working (PRmoment (UK) - January 19, 2021) [PODCAST]
Linda Blakley's Journey as a Black Woman in PR (Culpwrit - January 19, 2021)
How the future of politics will impact both the media and communications industries (Muck Rack Blog - January 20, 2021)
Podcast: Milk & Honey On Building A Sustainable Agency (PRovoke - January 19, 2021)
Apology videos and the art of saying sorry (Media First (UK) - January 19, 2021)
The Politics of Business – Edelman's Latest Barometer Summary (Influence (UK) - January 15, 2021)
Summary Section:
When is It Okay To Get Political In Brand PR?
By Caroline Yodice
Crenshaw Communications - January 19, 2021
As the country prepares for a new administration to take office, lets look back and ask when is it appropriate for brands to get political during difficult times.
PR's Top Pros Talk: Ronn Torossian [VIDEO]
O'Dwyer's - January 19, 2021
“Communications today matters more than ever,” 5W Public Relations CEO and founder Ronn Torossian tells Doug Simon in the latest “PR’s Top Pros Talk” video interview.
Why—and how—communicators should bolster their business IQ
By Robby Brumberg
PR Daily - January 19, 2021
Getting a grasp on financial terms and bottom-line budget matters can dramatically increase your internal authority. Here’s what you should know.
The ESG Imperative of Disability Inclusion
By Robert Ludke
Institute for Public Relations - January 19, 2021
One of the least appreciated improvements coming out of 2020 is the increased attention given to the social aspects of the environment, social, and governance (ESG) construct increasingly used by investors to measure the overall performance of companies beyond their bottom lines.
We're all busy but we're not happy: A discussion on the realities of lockdown working [PODCAST]
PRmoment (UK) - January 19, 2021
There seems to be a relentless nature to working from home that many hadn't expected. In this podcast, we explore whether this repetitive, somewhat joyless for some, way of working can be avoided and discuss the impact it is having on PR teams.
Linda Blakley's Journey as a Black Woman in PR
By Zoë Ihaza
Culpwrit - January 19, 2021
As part of the ongoing series of student interviews with diverse leaders in communications, a DePaul PRAD student interviews Linda Blakley, whose career spans corporate, agency and now academia.
How the future of politics will impact both the media and communications industries
By Emma Haddad
Muck Rack Blog - January 20, 2021
Here are the highlights from Muck Rack CEO Greg Galant's live conversation with Fred Cook and Carrie Budoff Brown about the election’s impact on polarization, media consumption and credibility.
Podcast: Milk & Honey On Building A Sustainable Agency
PRovoke - January 19, 2021
Milk & Honey PR founder Kirsty Leighton, one of our EMEA Innovator 25 in 2020, and partner Fiona Gildea, who leads on ESG and sustainability at the female-led agency, join Maja Pawinska Sims to talk about being a B-Corp and building a sustainable and purpose-led business, including planned diversity initiatives and collaborative industry projects for the year ahead.
Apology videos and the art of saying sorry
By Adam Fisher
Media First (UK) - January 19, 2021
Apology videos can be a great way for organisations to show contrition when they are in the spotlight for the wrong reasons.
The Politics of Business – Edelman's Latest Barometer Summary
By Alex Malouf
Influence (UK) - January 15, 2021
In Edelman's latest annual Trust Barometer survey, the company has done its polling of thousands of people worldwide, and the results are in.
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