Happy new week! Read your Daily PR Brief! - May 30th, 2017
Hello! Here are some of today's best clips:
Virtual Reality -- The Future Of Media Or Just A Passing Trend? (Forbes - May 30, 2017)
Get the green light from your PR clients (PR Daily - May 29, 2017)
7 terrific sites for free photos (Ragan - May 29, 2017)
Worldcom Public Relations Group Installs New Boards During Global Meeting in Hong Kong (Bulldog Reporter - May 30, 2017)
PR crisis communication in an age of lowest possible cost (Influence Magazine - Chartered Institute of Public Relations - May 30, 2017)
Teaching Modern PR to Students (Meltwater Blog - May 30, 2017)
6 red flags from prospective PR clients (Ragan - May 27, 2017)
Dusting Off the Best of Storytelling, Branding and PR (Ishmael's Corner - The Hoffman Agency - May 30, 2017)
What I Learned From Crisis Media Training (Business 2 Community - May 26, 2017)
3 ways to generate authentic feedback online (Axia Public Relations - May 30, 2017)
PR advice: why you should take it (Media Update - May 30, 2017)
Summary Section:
Virtual Reality -- The Future Of Media Or Just A Passing Trend?
Forbes - May 30, 2017
11 Forbes Agency Council members talk about whether they see VR as just a trend or as the future of advertising and media.
Get the green light from your PR clients
By Sarah Elson - Senior Account Executive, Communiqué PR
PR Daily - May 29, 2017
Having a tough time getting the OK from clients for creative efforts, campaigns and strategic decisions? Increase your chances of getting to yes with these tactics.
7 terrific sites for free photos
By Matthew Royse
Ragan - May 29, 2017
Stunning visuals can attract eyeballs and make your content irresistible. Here are seven hubs for downloading gratis stock images.
Worldcom Public Relations Group Installs New Boards During Global Meeting in Hong Kong
Bulldog Reporter - May 30, 2017
Worldcom Public Relations Group, a global partnership of public relations firms, recently completed its global conference in Hong Kong where it formally installed its group and regional boards.
PR crisis communication in an age of lowest possible cost
Influence Magazine - Chartered Institute of Public Relations - May 30, 2017
The last few weeks have made me stop and think: in this age of lowest possible cost, can PR be taken seriously when it provides advice on preventing and managing crises? Do boards regard us as too enlightened in seeking to engage with stakeholders, or identify potential risks, including those from the operating culture?
Teaching Modern PR to Students
By Karen Freberg
Meltwater Blog - May 30, 2017
One of the challenges of teaching modern PR and social media is the fact the industry, along with the tools and specific channels, are constantly influx.
6 red flags from prospective PR clients
By Maris Callahan
Ragan - May 27, 2017
Nabbing a big project or an important client can be great for you and your agency, but beware: These danger signs mean headaches on the horizon.
Dusting Off the Best of Storytelling, Branding and PR
By Lou Hoffman
Ishmael's Corner - The Hoffman Agency - May 30, 2017
Hey, if Bono can assemble some of his favorites into “U2’s Greatest Hits,” why can’t I do the same with blog posts? Exactly. Tapping posts published between 2012 and 2014, here’s the latest version of Ishmael’s Greatest Hits.
What I Learned From Crisis Media Training
By Laura Shubel
Business 2 Community - May 26, 2017
A few weeks ago, I had the opportunity to attend a crisis media training session for a client. During the training, I learned some key techniques communicators can use to help companies focus on their key messages, give them control of the situation and to avoid pitfalls during interviews.
3 ways to generate authentic feedback online
By Wendy Bulawa Agudelo
Axia Public Relations - May 30, 2017
A key public relations takeaway is that authentic feedback is critical to business success and, therefore, should be a focus of every communications program. But, how can a brand generate more feedback as well as increased shares, likes, posts and fans?
PR advice: why you should take it
By Aisling McCarthy
Media Update - May 30, 2017
Ignoring the advice of a PR specialist can be detrimental to the success of a business. Although often unintentional, clients can ensure that a PR strategy is not employed to its full potential through overlooking advice from a hired professional.
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