Hello! Here's your Daily PR Brief! - August 3rd, 2017

Hi! Here are some of today's best clips:
30 jobs in the PR and marketing world (PR Daily - August 2, 2017)
Mooch from ‘the Mooch’: 6 PR lessons from Anthony Scaramucci (PR Daily - August 2, 2017)
Dick Maggiore: PR's storytelling heritage helps boost brands' online traction (Canton Rep - August 2, 2017)
A Cautionary Tale for Communications Professionals (Spin Sucks - August 3, 2017)
Edelman veteran Mary Corcoran named president of W2O's Twist Mktg (PR Week - August 3, 2017)
10 procrastination solutions for communicators (PR Daily - August 3, 2017)
A goldmine of resources to sharpen PR content (Ragan - August 3, 2017)
Business PR VS Game of Thrones: What business can learn from Westeros (Influence Magazine - Chartered Institute of Public Relations - August 3, 2017)
Book Writing Tips for PR Professionals (Spin Sucks - August 2, 2017)
How to Improve Your Crisis Management with Monitoring (Mention Blog - August 2, 2017)
A CMO's Guide to Online Reputation Management (Mention Blog - August 3, 2017)
Summary Section:
30 jobs in the PR and marketing world
PR Daily - August 2, 2017
Add a little spice to your career with this week’s featured job opening. Plus, check out a roundup of open positions.
Mooch from ‘the Mooch’: 6 PR lessons from Anthony Scaramucci
By Aaron Cohen
PR Daily - August 2, 2017
The former White House communications director provided a plethora of insights for communicators of all stripes.
Dick Maggiore: PR's storytelling heritage helps boost brands' online traction
By Dick Maggiore
Canton Rep - August 2, 2017
A few short years ago, not many would have connected public relations folks with the digital revolution. But a funny thing happened along the way.Digital
A Cautionary Tale for Communications Professionals
By Brendon Shank
Spin Sucks - August 3, 2017
In this ever changing world, how can PR professionals can stay relevant? Brendon Shank says adapting to change is key for a successful career in PR.
Edelman veteran Mary Corcoran named president of W2O's Twist Mktg
By Alison Kanski
PR Week - August 3, 2017
W2O Group has named former Edelman New York COO Mary Corcoran as president of its subsidiary Twist. Corcoran spent more than a decade at Edelman, most recently as COO of its New York office.
10 procrastination solutions for communicators
By Kristen Dunleavy
PR Daily - August 3, 2017
That email or blog post won’t write itself. Still, with summer upon us, distractions abound. Try one (or seven) of these tips to start forming words, sentences, paragraphs and beyond.
A goldmine of resources to sharpen PR content
By Marijane Funess
Ragan - August 3, 2017
Consider these tools to improve your writing, increase your output, generate fresh ideas and whip up stunning imagery.
Business PR VS Game of Thrones: What business can learn from Westeros
By Stuart Milne
Influence Magazine - Chartered Institute of Public Relations - August 3, 2017
Here are my thoughts on what businesses can learn from the world of Westeros – advice that could help transform you from publicity smallfolk into a Lord Commander of PR:
Book Writing Tips for PR Professionals
By Zach Obront
Spin Sucks - August 2, 2017
Zach Obront argues that writing a book and following these book writing tips will make you stand out and be seen as the authority in your niche.
How to Improve Your Crisis Management with Monitoring
By Joei Chan
Mention Blog - August 2, 2017
When you’re brand is in crisis, you need three things by your side: coffee, a stress ball, and a monitoring tool.
A CMO's Guide to Online Reputation Management
By Patrick Whatman
Mention Blog - August 3, 2017
Your brand's reputation can change in an instant. As an executive, you can't let that happen. Here's our guide to online reputation management for CMOs.
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