Howdy! Read your Daily PR Brief! - August 17th, 2017

Howdy! Here are some of today's best clips:
Harness The Power Of Your Renegades With Clear Communication (Forbes - August 17, 2017)
Updated: Public Relations Request for Proposal - RFP (Everything PR - August 17, 2017)
PR Industry Growth Declined in 2016 (O'Dwyer's - August 16, 2017)
30 jobs in the PR and marketing world (PR Daily - August 16, 2017)
5 ways PR interns can use their experiences to secure coveted positions (PR Daily - August 16, 2017)
ESPN apologizes after backlash on fantasy football ‘auction’ (Ragan - August 17, 2017)
What You Need to Know to Keep That First Job in PR (PR News - August 16, 2017)
Bianchi Public Relations Celebrates 25th Anniversary (Bulldog Reporter - August 16, 2017)
Why CMOs Must Focus On Integrated Risk (Forbes - August 17, 2017)
5 PR lessons from Leslie Knope (Ragan - August 16, 2017)
PR Competencies Can Improve ROI from Your PR Firm (Business 2 Community - August 17, 2017)
Summary Section:
Harness The Power Of Your Renegades With Clear Communication
By Natalie Hahn, Vice President of Marketing Communications at Billtrust
Forbes - August 17, 2017
Having a unique thinker on your team also can mean fresh ideas across your group. It can be an exciting dynamic, but there's some work to be done too.
Updated: Public Relations Request for Proposal - RFP
By Richard D. Pace
Everything PR - August 17, 2017
What could be more interesting to PR Agency professionals than the prospect of a new client? And for companies looking for help with their public relations, we want to make it easier for you to find the perfect fit.
PR Industry Growth Declined in 2016
By Jon Gingerich
O'Dwyer's - August 16, 2017
U.S. PR agencies grew by an average of just 4.8 percent in 2016 — or about $33.7 million — which is down about 1.8 percent from its average growth of 6.6 percent in 2015 and accounts for a 3 percent decline from its 7.8 percent average growth in 2015.
30 jobs in the PR and marketing world
By Brendan Gannon
PR Daily - August 16, 2017
Use your social media skills to join the online streaming industry with this week’s featured position: Hulu is looking for a social media manager.
5 ways PR interns can use their experiences to secure coveted positions
By Megan Gasper
PR Daily - August 16, 2017
Want to launch your career by securing a coveted PR position? All you have to do is be a stand-out intern by following these tips.
ESPN apologizes after backlash on fantasy football ‘auction’
By Kevin J. Allen
Ragan - August 17, 2017
The sports network drew criticism with a segment in which an audience made up of mostly white males bid on NFL players for their fantasy football teams.
What You Need to Know to Keep That First Job in PR
By Andrew Blum
PR News - August 16, 2017
It's a lot to learn when you are starting your PR career. But there are new and old steps you can take to help jumpstart and grow your career.
Bianchi Public Relations Celebrates 25th Anniversary
By Richard Carufel
Bulldog Reporter - August 16, 2017
Bianchi Public Relations, a company that helps keep auto suppliers’ names in the headlines, is still thriving after 25 years of auto industry ups and downs.
Why CMOs Must Focus On Integrated Risk
By Mike Neumeier, CMO and Principal at Arketi Group
Forbes - August 17, 2017
As CMOs are increasingly tasked with driving customer engagement and helping generate revenue, they must engage fully in their organizations' corporate risk management.
5 PR lessons from Leslie Knope
By Jordan Lockhart
Ragan - August 16, 2017
The hard-working and eccentric parks department director of the show ‘Parks and Recreation’ can inspire communicators of all stripes to be better. Here’s how you can perfect your skills.
PR Competencies Can Improve ROI from Your PR Firm
By Bobbie Wasserman
Business 2 Community - August 17, 2017
At its root, good PR feeds influence that increases reach and produces an ROI action for the company―whether the PR is being produced in-house or within an agency on behalf of a client.
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