Happy Friday! Read Your Daily PR Brief! - November 3rd, 2017

Happy Friday! Here are some of today's best clips:
How 2017 Changed Public Relations (for Better and for Worse) (Inc. - November 3, 2017)
Career Advice From One Of The Youngest Senior Executives In Public Relations (Forbes - November 2, 2017)
Updated: Public Relations Request for Proposal - RFP (Everything PR - November 2, 2017)
What Business Owners Should Know About Public Relations (Inc. - November 3, 2017)
5 frequent client questions—and how PR pros can respond (PR Daily - November 3, 2017)
Why PR pros should focus on emotions (Ragan - November 3, 2017)
IPR Awards University of Georgia Grad Student the Makovsky Best Master’s Thesis of the Year
Award (Institute for Public Relations - November 3, 2017)
How To Walk The Culture Talk (Forbes - November 2, 2017)
The Big Question: How Scary is Managing Your Time? (Spin Sucks - November 3, 2017)
8 Insider Secrets for Meeting with a Senior Executive (SHIFT Communications - November 3, 2017)
PR Toolbox: How to Use Buzzstream + Hunter.io for Better Pitch Results (PR Couture - November 2, 2017)
Summary Section:
How 2017 Changed Public Relations (for Better and for Worse)
By Ed Zitron, Founder of EZ-PR
Inc. - November 3, 2017
Public Relations isn't dying - it's an industry that shambles like the undead, ever-living, undying, always there.
Career Advice From One Of The Youngest Senior Executives In Public Relations
By Elana Lyn Gross
Forbes - November 2, 2017
Could climbing the proverbial corporate ladder at one job early in your career be one of the keys to success?
Updated: Public Relations Request for Proposal - RFP
By Richard D. Pace
Everything PR - November 2, 2017
What could be more interesting to PR Agency professionals than the prospect of a new client? Here are what we have on the list currently.
What Business Owners Should Know About Public Relations
By Christina Nicholson
Inc. - November 3, 2017
A good reputation is the most important thing a business can have and without good PR, you won't have it.
5 frequent client questions—and how PR pros can respond
By Doreen Clark
PR Daily - November 3, 2017
You want to deliver the world, but many aspects of landing coverage lie beyond your control. Here are ways to reply to common queries and requests.
Why PR pros should focus on emotions
By Lee Carter, President and Partner of maslansky + partners
Ragan - November 3, 2017
Fact-laden messages won’t win you favor with consumers. Appeal to their hearts instead.
IPR Awards University of Georgia Grad Student the Makovsky Best Master’s Thesis of the Year Award
By Jennifer Moyer
Institute for Public Relations - November 3, 2017
The Institute for Public Relations has awarded Ruoyu Sun, a recent graduate of the University of Georgia, the 2017 Makovsky Best Master’s Thesis of the Year Award based on her work studying source credibility on digital media toward Millennial purchase intention of genetically modified foods.
How To Walk The Culture Talk
By Harsh Jawharkar, Head of Marketing and Partnerships at Narvar
Forbes - November 2, 2017
Company culture isn't about who was there first — it should constantly evolve with everyone's input.
The Big Question: How Scary is Managing Your Time?
By Mike Connell, Director of Client Services at Arment Dietrich
Spin Sucks - November 3, 2017
Managing your time can be a scary task, especially when there doesn't seem to be enough time in the day. What scares you most about managing your time?
8 Insider Secrets for Meeting with a Senior Executive
By Todd Defren
SHIFT Communications - November 3, 2017
Before reaching out to a senior executive for industry insights and recommendations, do your homework. Then, show your respect for the value of their time.
PR Toolbox: How to Use Buzzstream + Hunter.io for Better Pitch Results
By Josh Stanton
PR Couture - November 2, 2017
An in-depth guide to using two tools, Buzzstream & Hunter.io, to manage PR and guest blogging campaign outreach.
The Daily PR Brief is put together by the analysts at ITK Information Services. If you're interested in setting up a customized report for your company or need any help with monitoring or media research feel free to reach out.
All reports made with the help of Report Mule.