Hello! Here's Your Daily PR Brief! - November 6th, 2017

Hello! Here are some of today's best clips:
4 ways to get the most out of your communication technology (Ragan - November 6, 2017)
SABRE Awards: North America, EMEA, Latin America, Africa Deadlines (The Holmes Report - November 4, 2017)
Hone Your Storytelling Skills To Grow Your Business--These 3 Experts Show How (Forbes - November 6, 2017)
Chasing Press Mentions is PR with Blinders (O'Dwyer's - November 6, 2017)
Use data-driven PR to boost authority—and media mentions (PR Daily - November 6, 2017)
6 kinds of content that are bound to fail (Ragan - November 6, 2017)
Poor PR Performance Puts Publicly-Held Agencies On Back Foot (The Holmes Report - November 6, 2017)
Want More Innovation? Change Your Mission Statement. (Forbes - November 6, 2017)
Latin American PR Trends: A Focus on Creating Value (Meltwater Blog - November 5, 2017)
4 Communications Lessons from Abraham Lincoln (Spin Sucks - November 6, 2017)
Combining Art and Science in the Narrative Development Process - SHIFT Communications PR Agency - Boston (SHIFT Communications - November 6, 2017)
Summary Section:
4 ways to get the most out of your communication technology
By Robyn Hannah, Senior Director of Global Communications for Dynamic Signal
Ragan - November 6, 2017
As you discover the latest tools and develop a new strategy to better connect and align your employees, keep these four lessons in mind.
SABRE Awards: North America, EMEA, Latin America, Africa Deadlines
The Holmes Report - November 4, 2017
The Holmes Report has announced categories and deadlines for the SABRE Awards in North America, Latin America, EMEA and Africa.
Hone Your Storytelling Skills To Grow Your Business--These 3 Experts Show How
By Cheryl Conner
Forbes - November 6, 2017
Learning to tell great stories is one of the greatest skills an entrepreneur or executive can learn.
Chasing Press Mentions is PR with Blinders
By Dan Garza
O'Dwyer's - November 6, 2017
Myths and stereotypes continue to persist in high-tech PR. Most prevalent is the one where you’ve got to be buddies with a business editor or reporter, take him/her to lunch as a way of currying favor and scoring good press.
Use data-driven PR to boost authority—and media mentions
By William Comcowich
PR Daily - November 6, 2017
With public trust at record-low levels, data-fueled PR is an effective strategy for gaining media mentions and promoting an organization’s message.
6 kinds of content that are bound to fail
By Amanda Clark
Ragan - November 6, 2017
If your piece is boring, brand-centric, salesy or written to no one in particular, brace for no impact.
Poor PR Performance Puts Publicly-Held Agencies On Back Foot
By Arun Sudhaman
The Holmes Report - November 6, 2017
Business caution is as much about agency models as it is about economic concerns, lending credence to the notion of significant consolidation among holding group firms.
Want More Innovation? Change Your Mission Statement.
By Justin Daab, President, Magnani Continuum Marketing
Forbes - November 6, 2017
When it comes to creating an innovation culture, you get what you ask for. Far too often, companies fail to see how the language they choose to describe their company or its mission can either promote or stifle innovation.
Latin American PR Trends: A Focus on Creating Value
By Ana María Hoyos
Meltwater Blog - November 5, 2017
In today’s media-saturated market, information overload is a real concern, that's why we're sharing these Latin American PR trends, so you can keep ahead of the curve when tracking your online brand and community.
4 Communications Lessons from Abraham Lincoln
By Laura Petrolino, Chief Client Officer at Arment Dietrich
Spin Sucks - November 6, 2017
For Abraham Lincoln, communication was an art and a powerful tool. Use these four communications lessons to improve the effectiveness of your own efforts.
Combining Art and Science in the Narrative Development Process - SHIFT Communications PR Agency - Boston
By Amanda Munroe, Vice President, SHIFT
SHIFT Communications - November 6, 2017
There is a goal of the narrative development process most companies miss: creating a data-driven narrative. Here are tips to help you stand out.
The Daily PR Brief is put together by the analysts at ITK Information Services. If you're interested in setting up a customized report for your company or need any help with monitoring or media research feel free to reach out.
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