Hello! Check Out Your Daily PR Brief! - November 15th, 2017
Hi! Here are some of today's best clips:
What Happens When Social Good Inspires Entrepreneurism (Forbes - November 15, 2017)
3 key ways to use social media for crisis communications (Axia Public Relations - November 15, 2017)
Communicating in Turbulent Times (O'Dwyer's - November 15, 2017)
Infographic: 19 tips for better business writing (Ragan - November 15, 2017) [Infographic]
1984 Meets Pavlov’s Dogs: Navigating a Moral Maze of Private and Public Interests (Institute for Public Relations - November 14, 2017) [PODCAST]
The opportunity for Public Relations in an age of strategic partnerships (Influence Magazine - Chartered Institute of Public Relations - November 15, 2017)
Using Data In Your 2018 PR Planning Process (SHIFT Communications - November 15, 2017)
How to help execs wade into social media (Ragan - November 14, 2017)
Golin hires Jonny Bentwood for new global head of data and analytics role (PR Week - November 15, 2017)
Customer Communications: Choice Is Key! (Business 2 Community - November 14, 2017)
Summary Section:
What Happens When Social Good Inspires Entrepreneurism
By Lise Feng
Forbes - November 15, 2017
Entrepreneurs today are proving that committing to social good over profit is possible — but it isn't easy.
3 key ways to use social media for crisis communications
By Yulia Dianova
Axia Public Relations - November 15, 2017
Learn how your company can effectively use social media during a crisis with this guide.
Communicating in Turbulent Times
By Peter Prodromou
O'Dwyer's - November 15, 2017
Over the past four decades, technological progress has redefined the modern world, changing how we live, work, meet, play, even love.
Infographic: 19 tips for better business writing [Infographic]
By Robby Brumberg
Ragan - November 15, 2017
You don’t have to be an accomplished author to craft compelling messages. Just know your audience, focus on planning, make your content scannable, and find a friendly editor.
1984 Meets Pavlov’s Dogs: Navigating a Moral Maze of Private and Public Interests [PODCAST]
By Thomas Stoeckle
Institute for Public Relations - November 14, 2017
“Trust, but verify” is a phrase that was used often by Ronald Reagan. It is more than a little ironic that this is originally a Russian proverb (Doveryai, no proveryai). Trust is also what links the various topics in episode 13 of our podcast.
The opportunity for Public Relations in an age of strategic partnerships
By Johnny McGinley
Influence Magazine - Chartered Institute of Public Relations - November 15, 2017
We live in an age of collaboration and strategic partnerships. Innovation and organisational development increasingly depend on collaboration and strategic partnerships. As the investment in strategic partnerships grows it presents an opportunity for public relations to add business value.
Using Data In Your 2018 PR Planning Process
By Natalie Townsend
SHIFT Communications - November 15, 2017
For PR pros in the midst of the planning madness — myself included — there is a better and more efficient way to create PR plans, and it all revolves around data.
How to help execs wade into social media
By William Comcowich
Ragan - November 14, 2017
As more and more top leaders launch forays into online platforms, you can offer guidance and caveats to keep their voice authentic and their messaging clear.
Golin hires Jonny Bentwood for new global head of data and analytics role
By Diana Bradley
PR Week - November 15, 2017
Golin has hired Edelman veteran Jonny Bentwood as global head of data and analytics. Bentwood said the Interpublic Group firm wants "serious rocket science" in its analytics approach.
Customer Communications: Choice Is Key!
By Frank Steggall
Business 2 Community - November 14, 2017
Isn’t it fantastic that we have such a variety of ways in which to communicate these days? Some very smart people with innovative technologies have given us the luxury of being able to choose exactly the channel, device and time that suits us to communicate.
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