Happy New Week! Check Out Your Daily PR Brief! - November 27th, 2017

Happy new week! Here are some of today's best clips:
3 PR lessons from a film fiasco with a phoenix-like resurgence (PR Daily - November 27, 2017)
30 jobs in the PR and marketing world (Ragan - November 27, 2017)
Evaluate Your PR Agency With Six Qualities (Forbes - November 27, 2017)
PR Is Enjoying A Golden Age, So Why Is The Industry On A Knife Edge? (The Holmes Report - November 24, 2017)
8 Tips for Communications Success in 2018 (PR News - November 24, 2017)
Jay Baer Asks [VIDEO]: Is Earned Media and Influencer Attribution Reality or Wishful Thinking? (Cision - November 27, 2017) [VIDEO]
Facebook’s war with Snapchat moves up a gear but what does this mean for PRs? (Influence Magazine - Chartered Institute of Public Relations - November 27, 2017)
Are You Ready for Proactive PR? (Meltwater Blog - November 26, 2017)
Public Relations Jobseekers: Act Before 2017 Ends (SHIFT Communications - November 27, 2017)
9 tools to keep the content flowing (PR Daily - November 27, 2017)
How Digital Tech and Smart PR Connected a Town to The Modern Age (Ronn Torossian - November 27, 2017)
Summary Section:
3 PR lessons from a film fiasco with a phoenix-like resurgence
By Ted Kitterman
PR Daily - November 27, 2017
‘The Room’ is considered by many to be the ‘best worst movie ever made.’ Here are some PR lessons about how to rebrand a failed product and salvage a financial disaster.
30 jobs in the PR and marketing world
By Brendan Gannon
Ragan - November 27, 2017
You could help train the next social media superstar if you land this week’s featured position. Plus, check out our latest roundup of job openings.
Evaluate Your PR Agency With Six Qualities
By Lisa Arledge Powell
Forbes - November 27, 2017
The successful PR firms of the future are hybrid agencies that specialize in using content to drive a company’s business goals.
PR Is Enjoying A Golden Age, So Why Is The Industry On A Knife Edge?
By Charlie Carpenter
The Holmes Report - November 24, 2017
The reality is that creative agencies have spotted an opportunity and are now menacingly piling in.
8 Tips for Communications Success in 2018
By Emma Silva
PR News - November 24, 2017
Here are eight tips from some of the industry's best and brightest for communications success in 2018.
Jay Baer Asks [VIDEO]: Is Earned Media and Influencer Attribution Reality or Wishful Thinking? [VIDEO]
By Tony Hardman
Cision - November 27, 2017
In our ongoing series, Jay Baer, founder of Convince & Convert and New York Times bestselling author discusses important questions facing the communications industry. In this video, Baer looks at a problem that plagues the industry — earned media attribution.
Facebook’s war with Snapchat moves up a gear but what does this mean for PRs?
By Chris Norton
Influence Magazine - Chartered Institute of Public Relations - November 27, 2017
Mark Zuckerberg’s fight for worldwide domination was coming along nicely. In fact, it seemed all too easy, that was until Snapchat.
Are You Ready for Proactive PR?
By Michelle Garrett
Meltwater Blog - November 26, 2017
Successful PR practitioners no longer sit and wait for opportunities to come their way—they create their own opportunities with proactive PR.
Public Relations Jobseekers: Act Before 2017 Ends
By Christopher Penn
SHIFT Communications - November 27, 2017
As 2017 enters its final month, we hit a period in the US B2B world known as the great lull. Companies slow down in America between Thanksgiving and New Year’s Day. Given this backdrop, when would a jobseeker in the public relations industry be best served to look for work?
9 tools to keep the content flowing
By Irene Malatesta
PR Daily - November 27, 2017
Time that could be spent writing can be devoured by a lack of organization. Here are 10 tools to keep you focused and on-track.
How Digital Tech and Smart PR Connected a Town to The Modern Age
By Ronn Torossian
Ronn Torossian - November 27, 2017
Sometimes, it’s the small shifts, like making it easier for people to buy, that make a huge difference. It’s a lesson and a fact that Webster City is taking full advantage of to move from “devastation” to rebirth.
The Daily PR Brief is put together by the analysts at ITK Information Services. If you're interested in setting up a customized report for your company or need any help with monitoring or media research feel free to reach out.
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