Hello! Behold Your Daily PR Brief! - November 29th, 2017

Hello! Here are some of today's best clips:
14 Things Agency Professionals Desperately Want To Redesign (Forbes - November 28, 2017)
Why Today's PR Professionals Need Delegation Skills (Spin Sucks - November 29, 2017)
Announcing PR Daily's 2017 Content Marketing Awards finalists (PR Daily - November 29, 2017)
Can PR pros capitalize on the podcasting craze? (Ragan - November 28, 2017)
NBC Owns the Narrative With Preemptive Move on Matt Lauer Firing (PR News - November 29, 2017)
You Had Me at Hello: How Personal, Developmental and Social Characteristics Influence Communicator
Persuasiveness and Effectiveness (Institute for Public Relations - November 29, 2017)
7 Examples of Successful Press Release Boilerplates (Cision - November 29, 2017)
5 ways social media has reshaped the PR industry (PR Daily - November 29, 2017)
How We Work: Guidelines and Rules (Spin Sucks - November 29, 2017)
15 top sources for social media news, tips and advice (Ragan - November 29, 2017)
Summary Section:
14 Things Agency Professionals Desperately Want To Redesign
By Forbes Agency Council
Forbes - November 28, 2017
Ideo recently polled its staff about what they would redesign if only they had the chance. Members of the Forbes Agency Council weigh in. Here's what they shared.
Why Today's PR Professionals Need Delegation Skills
By Debbie Johnson
Spin Sucks - November 29, 2017
A successful public relations professional knows it is important to have delegation skills and knows how to delegate effectively.
Announcing PR Daily's 2017 Content Marketing Awards finalists
PR Daily - November 29, 2017
These organizations are leading the creative content revolution. The Ragan Communications staff congratulates all our finalists and wishes you the best of luck in the final round of judging.
Can PR pros capitalize on the podcasting craze?
By Seth Greene
Ragan - November 28, 2017
With digital audio on the upswing, how can PR pros use this media platform to engage listeners and further their goals? Here’s where to start.
NBC Owns the Narrative With Preemptive Move on Matt Lauer Firing
By Sophie Maerowitz
PR News - November 29, 2017
NBC News anchor Matt Lauer has been fired after sexual allegations were raised by a fellow employee, and the swift way it was announced marks a shift in the way such stories have been communicated.
You Had Me at Hello: How Personal, Developmental and Social Characteristics Influence Communicator Persuasiveness and Effectiveness
By Bobby Warren
Institute for Public Relations - November 29, 2017
A significant finding of this research is the determination of three ways communicators can build trust: authenticity, credibility and expectations. Communicators can be perceived as authentic by being identifiable as well as encouraging and supporting dialogue.
7 Examples of Successful Press Release Boilerplates
By Jennifer Tolhurst
Cision - November 29, 2017
You need more than a killer headline to complete the best press releases, you need an effective boilerplate, too. Check these 7 examples.
5 ways social media has reshaped the PR industry
By Jessica Lawlor
PR Daily - November 29, 2017
If you are a PR pro, you spend a lot of time on social media. Here are some ways the PR industry has changed to reflect the new normal—and ideas for how you can best reallocate your resources.
How We Work: Guidelines and Rules
By Gini Dietrich, Founder and CEO of Arment Dietrich
Spin Sucks - November 29, 2017
In the third in our series on how we work, we share the guidelines and rules that make us efficient and productive and, most importantly, happy.
15 top sources for social media news, tips and advice
By Matthew Royse
Ragan - November 29, 2017
Need some digital inspiration? Helpful content awaits at Buffer, Forbes, Copyblogger, Alltop, Hootsuite and more.
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