Happy Friday! Check Out Today's Daily PR Brief! - December 8th, 2017

Dec 08, 2017

Happy Friday! Here are some of today's best clips:

Summary Section:

7 stellar gifts for PR pros
By Beki Winchel
PR Daily - December 7, 2017
Looking to surprise your communications professional this holiday season? Here are several ideas for presents that help them sharpen their skills, network and more.

The Rise Of 'Fake News' And How Advertisers Can Help
By Julien Verdier, CEO of ADYOULIKE
Forbes - December 8, 2017
Advertisers need to pay particular attention to where their ads are and what they are placing.

Six Little-Known Networking Hacks To Improve Your Results And Brand Image
By Raoul Davis, Partner at Ascendant Group
Forbes - December 8, 2017
Depending upon one’s personality, networking is either looked forward to with anticipation or dread. Networking can be fun and rewarding when done with the right approach.

United Airlines top PR executive, Jim Olson, to step down
Crain's Chicago Business - December 8, 2017
United Continental Holdings' top communications executive is stepping down after leading the airline's public-relations strategy through a tumultuous two-year tenure and worldwide scandal this April.

The Public Relations Lessons To Take Into 2018
By Ed Zitron, Founder of EZ-PR
Inc. - December 8, 2017
Planning to take on a new PR strategy in the New Year? Take some of these tips along with your egg nog...

5 career tips for budding PR professionals
By Kristin Miller
PR Daily - December 8, 2017
Looking to get your start in the PR industry? Here are some tips from veterans in the field about how to develop your skills and reach the next level.

How to manage a PR crisis
Medium - December 7, 2017
Your complete guide to identifying, managing and resolving your PR crisis PLUS our top tips on how to avoid them in the first place!

5 PR lessons from Disney’s smash-hit ‘Coco’
By Luis Agostini
PR Daily - December 8, 2017
The Disney film is tearing it up at the box office, and is the perfect example for communicators looking to engage the 52 million Latinos living in the U.S.

Why Crisis PR Faces a Crisis
By Eric Dezenhall, CEO, Dezenhall Resources
PR News - December 8, 2017
The rise of the digital world continues to pervade all forms of communications and business, intensifying the speed at which information travels and the destructive form it takes.

Two airlines, one PR crisis. But who was left flying high?
By Julia Ruane
Influence Magazine - Chartered Institute of Public Relations - December 8, 2017
Each airline had potentially a major PR crisis on its hands. But how they each dealt with the issue gives us some interesting lessons in what (and what not) to do.

The Big Question: What's Your Motivation?
By Mike Connell, Director of Client Services at Arment Dietrich
Spin Sucks - December 8, 2017
This week's Big Question is about motivation. Mike Connell wants to know what gets PR pros out of bed in the morning? What motivates you?

The Daily PR Brief is put together by the analysts at ITK Information Services. If you're interested in setting up a customized report for your company or need any help with monitoring or media research feel free to reach out.

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Daily PR Brief

Happy Friday! Check Out Today's Daily PR Brief! - December 8th, 2017

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