Hi! Check Out Your Daily PR Brief! - December 13th, 2017
Hi! Here are some of today's best clips:
How influencer and content marketing will shape PR in 2018 (PR Daily - December 13, 2017)
5 PR lessons from Disney’s smash-hit ‘Coco’ (Ragan - December 13, 2017)
12 Days of Christmas: Seven Online Courses for Communicators (Spin Sucks - December 13, 2017)
Updated: Public Relations Request for Proposal - RFP (Everything PR - December 12, 2017)
How to avoid boring your audience (PR Daily - December 13, 2017)
Crisis comms 101: Don’t turn a pothole into a sinkhole (Ragan - December 13, 2017)
Edelman Boosts Reputation Offering With Newly-Created Senior Role (The Holmes Report - December 13, 2017)
Ten Communication Mistakes You Don’t Know You’re Making (Spin Sucks - December 12, 2017)
5 easy steps to grab media coverage (PR Daily - December 13, 2017)
These 5 PR Agencies Want to Put Traditional Firms Out of Business (MSN - December 13, 2017)
Summary Section:
How influencer and content marketing will shape PR in 2018
By Beki Winchel
PR Daily - December 13, 2017
The two strategies will continue to have a huge effect on winning communication campaigns, but both will require different approaches than what has worked in the past.
5 PR lessons from Disney’s smash-hit ‘Coco’
By Luis Agostini
Ragan - December 13, 2017
The Disney film is tearing it up at the box office, and is the perfect example for communicators looking to engage the 52 million Latinos living in the U.S.
12 Days of Christmas: Seven Online Courses for Communicators
By Gini Dietrich, Founder and CEO of Arment Dietrich
Spin Sucks - December 13, 2017
On the 7th day of Christmas, Spin Sucks gave to you 7 online courses, 6 PR professional development opps, 5 productivity tools, 4 PR pro gifts, and more!
Updated: Public Relations Request for Proposal - RFP
By Richard D. Pace
Everything PR - December 12, 2017
At Everything PR, we cover the full spectrum of interests, activities, and PR-related topics. What could be more interesting to PR Agency professionals than the prospect of a new client?
How to avoid boring your audience
By Kevin Allen
PR Daily - December 13, 2017
The first rule of content creation should be to keep the viewer’s interest. See this infographic for a rundown of rules to avoid putting your audience into a coma.
Crisis comms 101: Don’t turn a pothole into a sinkhole
By Brad Phillips, President of Phillips Media Relations
Ragan - December 13, 2017
Responses to a PR flare-up vary. Some strike the proper balance of contrition and planned action. Others fall into familiar—and terrible—categories. Here are five awful approaches.
Edelman Boosts Reputation Offering With Newly-Created Senior Role
By Diana Marszalek
The Holmes Report - December 13, 2017
As Edelman's new global chair of reputation, Stephen Kehoe will spearhead an integrated approach to boosting corporate stature with consumers and stakeholders.
Ten Communication Mistakes You Don’t Know You’re Making
By Samantha Lile
Spin Sucks - December 12, 2017
Communication is key to a productive relationship, yet everyone makes communication mistakes. Many common issues are easy to identify and fix.
5 easy steps to grab media coverage
By Brooks Wallace
PR Daily - December 13, 2017
Worried that you must partner with a big PR firm to get media mentions? Here are some ways to run an in-house media relations campaign for a fraction of the price.
These 5 PR Agencies Want to Put Traditional Firms Out of Business
By Michael Kaminer
MSN - December 13, 2017
A new generation of firms is disrupting the industry for real—and claiming the business as we know it is obsolete. Watch your back: Here’s who might be pulling up behind you.
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