Hello! Here's Your Daily PR Brief! - January 23, 2018
Hello! Here are some of today's best PR industry news clips:
Transform Your PR Agency with These 10 Rules (Spin Sucks - January 23, 2018)
"Make Sure Your Phone Is Always Charged" 5 PR Insider Tips With Jessica Ross (BuzzFeed - January 23, 2018)
Queen Elizabeth Looks for PR Helper (O'Dwyer's - January 22, 2018)
6 ways to rise to the top of your PR department or agency (PR Daily - January 23, 2018)
Davos: Edelman Wants PR To Shift From Advocacy To Education In Fake News Era (The Holmes Report - January 23, 2018)
5 Steps to Building a Successful Influencer Team (PR News - January 23, 2018)
6 free ways for ambitious PR pros to bolster their industry cred (Ragan - January 22, 2018)
Why Communications Pros Must Embrace and Mentor Millennials (Spin Sucks - January 22, 2018)
Why and how PR pros should adopt the PESO model (PR Daily - January 22, 2018)
What is your Wall Street Journal headline? (Axia Public Relations - January 23, 2018)
[Podcast] CES 2018: Hey Google, Boil My Water (March Communications - January 23, 2018) [PODCAST]
Summary Section:
Transform Your PR Agency with These 10 Rules
By Gini Dietrich, Founder and CEO of Arment Dietrich
Spin Sucks - January 23, 2018
For the past decade, the PR industry has endured turmoil. It's not going to change—but it will get better. How will you transform your PR agency to adapt?
"Make Sure Your Phone Is Always Charged" 5 PR Insider Tips With Jessica Ross
BuzzFeed - January 23, 2018
I had the pleasure of interviewing Jessica Ross, an actress, Publicist, real estate agent, and the LA Correspondent for Livein Style Magazine.
Queen Elizabeth Looks for PR Helper
By Kevin McCauley
O'Dwyer's - January 22, 2018
The British royal household is looking to hire a communications assistant to serve a one-year term beginning in April.
6 ways to rise to the top of your PR department or agency
By Jennifer R. Farmer
PR Daily - January 23, 2018
There are tried and true methods for getting ahead in any profession, but what are the metrics that measure the success of professional communicators?
Davos: Edelman Wants PR To Shift From Advocacy To Education In Fake News Era
By Arun Sudhaman
The Holmes Report - January 23, 2018
"Silence is not an option" for corporate leaders according to Davos CEO panel, as people question the nature of truth.
5 Steps to Building a Successful Influencer Team
By Jerry Ascierto
PR News - January 23, 2018
While influencers are, by definition, solo acts, working with a few influencers on a single campaign is a lot like a team sport.
6 free ways for ambitious PR pros to bolster their industry cred
By Carlin Twedt
Ragan - January 22, 2018
Clever communications professionals can get a foot in the door with these practices designed to add lines to your résumé. How can you get ahead in the new year?
Why Communications Pros Must Embrace and Mentor Millennials
By Sara Rude
Spin Sucks - January 22, 2018
To propel the industry forward, communications pros must embrace and mentor a whole new generation of potential rock stars—millennials.
Why and how PR pros should adopt the PESO model
By Gini Dietrich, Founder and CEO of Arment Dietrich
PR Daily - January 22, 2018
In a system that merges four kinds of media—paid, earned, shared and owned—savvy communicators can keep up with the shifting landscape of news and information dissemination.
What is your Wall Street Journal headline?
By Wendy Bulawa Agudelo
Axia Public Relations - January 23, 2018
Business media operates differently from mainstream media in that its focus is on market and financials. Learn how to pitch to business-focused media.
[Podcast] CES 2018: Hey Google, Boil My Water [PODCAST]
By Manny Veiga
March Communications - January 23, 2018
CES 2018 is history, and March Senior Account Executive Alex Jafarzadeh has a full report from Las Vegas covering Google's big win and brands that got the wrong type of attention.
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