Happy Friday! Read Your Daily PR Brief! - February 23, 2018

Feb 23, 2018

Happy Friday! Read some of today's best PR industry news clips:

Summary Section:

Four Ways Content Can Boost Your Career in PR
By Corina Manea - Chief Community Officer, Arment Dietrich
Spin Sucks - February 22, 2018
Can content help boost your career in PR? The February edition of #PRStudChat focused entirely on how writing and publishing content can help your career in PR.

How to Get Off the Crisis Roller Coaster and Promote Your Organization
By Nisha Morris, Executive Director, Communication - Providence St. Joseph Health
PR News - February 23, 2018
Ready for good news? Proactive media activities are making a comeback. I’m sure that’s a welcome statement for PR pros who seem to spend their days reacting to crisis after crisis.

Five Agency Partnerships To Consider In 2018
By Adam Deflorian, Founder and CEO of AZDS Interactive Group
Forbes - February 23, 2018
Think of it as growing your workforce without committing to permanent salaries and overhead.

Accounts in Transit
By Steve Barnes
O'Dwyer's - February 23, 2018
Shares the latest news of accounts in transit.

10 social media promotion ideas for nonprofits
By William Comcowich
PR Daily - February 23, 2018
A shoestring budget needn’t leave your organization hamstrung. Try these approaches to find donors and raise awareness of your good works.

3 crisis response lessons from Ford, Dallas Mavericks
By Ted Kitterman
Ragan - February 23, 2018
Both companies face turmoil as their toxic workplace cultures have seen increased scrutiny from watchdogs and journalists. Here’s what PR pros can learn from their respective responses.

Sick and Tired of the Same Old Content? Create Evergreen Content!
By Meltwater
Meltwater Blog - February 22, 2018
Have you been chasing down every holiday, jumping on every trending hashtag, only to be worn out by the chase? Why not try creating evergreen content?

The Fireside Chat: How to Make Time with Laura Petrolino [PODCAST]
By Gini Dietrich, Founder and CEO of Arment Dietrich
Spin Sucks - February 23, 2018
The Fireside Chat: How to Make Time for Your Priorities

Seven Tips To Fuel Your Marketing With Authenticity
By Stephen Dupont, VP of Public Relations for Pocket Hercules
Forbes - February 21, 2018
Building relationships with your customers will lead them to become enthusiastic fans of your brand.

5 Simple, Expert Tips for Increasing Your Brand’s Visibility Online
By Nathan Resnick
Business 2 Community - February 23, 2018
Bad content will drive away your current audience and stop your growth dead in its tracks. If you want to create unique content that sells, here are five expert tips you should follow.

Riceland Foods Issues Public Relations RFP
By John Goode
Everything PR - February 23, 2018
Riceland Foods, a farmer owned cooperative headquartered in Stuttgart, Arkansas has issued an RFP seeking a full service marketing and Public Relations firm.

The Daily PR Brief is put together by the analysts at ITK Information Services. If you're interested in setting up a customized report for your company or need any help with monitoring or media research feel free to reach out.

All reports made with the help of Report Mule.

Daily PR Brief

Happy Friday! Read Your Daily PR Brief! - February 23, 2018

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