Howdy! Please Read Today's Daily PR Brief! - May 9, 2018
Hello! Check out some of today's best PR industry news clips:
10 most effective social media tools for PR pros (PR Daily - May 9, 2018)
How To Change Your Approach To Online Reviews (Forbes - May 8, 2018)
Recent Study Shows Polarization for PR Jobs Nationwide (Spin Sucks - May 9, 2018)
20 free (or cheap) ideas to inspire your communications (Ragan - May 9, 2018)
How to Break Through the Crowd and Be What’s Happening on Twitter (PR News - May 8, 2018)
How Our Senses React to Too Much Data | Institute for Public Relations (Institute for Public Relations - May 8, 2018)
Nine Tips for Writing an Effective News Release (Spin Sucks - May 8, 2018)
Infographic: How to measure the success of your videos (PR Daily - May 8, 2018)
3 PR Lessons from the Starbucks Apology (Business 2 Community - May 8, 2018)
Why traditional PR doesn't work anymore (Muck Rack Blog - May 9, 2018)
3 Ways Walmart Manages Crises on Social Media (PR News - May 8, 2018)
Summary Section:
10 most effective social media tools for PR pros
By Matthew Royse
PR Daily - May 9, 2018
Social media has brought new opportunities for communicators—and heaped new responsibilities on their already full plates. Here’s the software to help you stay on top of it all.
How To Change Your Approach To Online Reviews
By Arina Katrycheva
Forbes - May 8, 2018
Focus on getting consumers to write specific and honest reviews of your products.
Recent Study Shows Polarization for PR Jobs Nationwide
By Brian Scully
Spin Sucks - May 9, 2018
A recent study by PR Underground shows, while the U.S. economy continues to increase, PR jobs are behind in most areas of the country.
20 free (or cheap) ideas to inspire your communications
By Caroline Roodhouse
Ragan - May 9, 2018
Amid the torrent of information drenching us all, your messaging must stand out. Try these approaches and resources to make your mark.
How to Break Through the Crowd and Be What’s Happening on Twitter
By Hayley Jennings
PR News - May 8, 2018
Create dynamic videos and join in real conversations with your audience to get users to stop scrolling for your content.
How Our Senses React to Too Much Data | Institute for Public Relations
By Bill Paarlberg
Institute for Public Relations - May 8, 2018
This post discusses lateral inhibition, a neural process that helps our senses handle too much information.
Nine Tips for Writing an Effective News Release
By Chris Richardson
Spin Sucks - May 8, 2018
As it turns out, the news release is NOT dead, but the old way of writing them is. Chris Richardson shares nine tips to write an effective one today.
Infographic: How to measure the success of your videos
By Ted Kitterman
PR Daily - May 8, 2018
With the hefty investment that comes with video creation, executives are going to want data to prove the success of the campaign. Here’s how to show off your big wins.
3 PR Lessons from the Starbucks Apology
By Toni Harrison
Business 2 Community - May 8, 2018
Starbucks has made its way to the top of our news feeds again, but this time it’s not about a new, outlandish frap or the return of beloved seasonal drinks.
Why traditional PR doesn't work anymore
Muck Rack Blog - May 9, 2018
Traditional public relations isn’t what it used to be. That’s because traditional media isn’t what it used to be.
3 Ways Walmart Manages Crises on Social Media
By Justin Joffe
PR News - May 8, 2018
There are three steps to effective crisis management that Walmart holds close.
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