Howdy! Please Enjoy Your Daily PR Brief! - May 17, 2018
Hello! Check out some of today's best PR industry news clips:
30 jobs in the PR and marketing world (PR Daily - May 16, 2018)
How to Conduct a Media Tour: A Trio of PR Pros Provides Tips (PR News - May 16, 2018)
Seaworld’s Tanked Twitter Campaign: How to Frame Messages During a Crisis (Institute for Public Relations - May 16, 2018)
Is Being a Communications Solopreneur For You? (Spin Sucks - May 17, 2018)
How to Navigate a Trade Show as a Publicist (PR Couture - May 16, 2018)
2 mistakes that immediately tank your pitch (Ragan - May 16, 2018)
Why You Should Always Be Extra Polite in Your Emails (Jonathan Rick - May 16, 2018)
6 questions with Josh Sternberg from Adweek (Muck Rack Blog - May 17, 2018)
2 approaches to make sure your communication is bias-free and ethical (Axia Public Relations - May 17, 2018)
A mindful approach to using social media as professional communicators (PR Conversations - May 17, 2018)
Summary Section:
30 jobs in the PR and marketing world
By Brendan Gannon
PR Daily - May 16, 2018
Your LinkedIn profile is only as strong as the effort you put into it. Find out tips for freshening up this digital networking tool, and then check out our list of current openings.
How to Conduct a Media Tour: A Trio of PR Pros Provides Tips
By Seth Arenstein
PR News - May 16, 2018
Several themes emerged when we asked PR pros to provide nuts-and-bolts tips and must-haves for conducting media tours today.
Seaworld’s Tanked Twitter Campaign: How to Frame Messages During a Crisis
By Chelsea L. Woods
Institute for Public Relations - May 16, 2018
The death of a whale trainer at its Orlando park in 2010 and the subsequent 2013 documentary Blackfish incited a host of problems for SeaWorld, from dwindling attendance and stock prices to growing anti-zoo sentiment led by groups such as People for the Ethical Treatment of Animals (PETA).
Is Being a Communications Solopreneur For You?
By Margaret Kerr-Jarrett
Spin Sucks - May 17, 2018
Going out on your own is one of the hardest decisions you'll make as a solopreneur.
How to Navigate a Trade Show as a Publicist
By Liz Anthony
PR Couture - May 16, 2018
Trade shows may be outside of the #PR realm, but they're a perfect way to #network and grow relationships!
2 mistakes that immediately tank your pitch
By Beki Winchel
Ragan - May 16, 2018
Media relations can be tough work, but these missteps are doing you no favors. Check out what you can learn from several subpar efforts—and what you should do instead.
Why You Should Always Be Extra Polite in Your Emails
Jonathan Rick - May 16, 2018
Sometimes an email is just an email. Other times, it’s an X ray of someone’s character.
6 questions with Josh Sternberg from Adweek
By Jessica Lawlor, CEO at JL&Co.
Muck Rack Blog - May 17, 2018
PR pros love a peek inside the minds of the journalists they pitch and work with on stories. Muck Rack had the opportunity to chat with Josh Sternberg, tech editor at Adweek.
2 approaches to make sure your communication is bias-free and ethical
By Katie Boyles
Axia Public Relations - May 17, 2018
Ensure that your company's communications are ethical with these tests.
A mindful approach to using social media as professional communicators
By Heather Yaxley
PR Conversations - May 17, 2018
Over the past decade or so, public relations has been in a rollercoaster relationship with social media.
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