Hi! Check Out Your Daily PR Brief! - June 7, 2018
Hello! Check out some of today's best PR industry news clips:
How to Destroy Your Professional Reputation in 7 Easy Steps (Business 2 Community - June 7, 2018)
Record Low Unemployment Tightens Race for Talent (O'Dwyer's - June 7, 2018)
30 jobs in the PR and marketing world (PR Daily - June 6, 2018)
Try this proactive approach to finding stories—and shedding banal pitches (Ragan - June 7, 2018)
Analysis: Fledgling Fintechs Confront Corporate PR Challenge (The Holmes Report - June 7, 2018)
How Southwest Leads With Social During Crises (PR News - June 6, 2018)
Anonymous Online Dissent: Employee Dynamics and Ethical Challenges (Institute for Public Relations - June 6, 2018)
Work Only with Your Ideal Client & Save Yourself Some Angst (Spin Sucks - June 7, 2018)
The story of your corporate social responsibility initiative matters—here’s how to tell it in a unique way (PR Daily - June 7, 2018)
Want Your Content to Stand Out? Look to “the Basics” (Shonali Burke Consulting - June 7, 2018)
3 crucial factors in overcoming messaging barriers (Ragan - June 6, 2018)
Summary Section:
How to Destroy Your Professional Reputation in 7 Easy Steps
By Ellen Huxtable
Business 2 Community - June 7, 2018
You might see yourself as the “joker,” or the “by the numbers” person, the “peacemaker,” the “ideas person,” the “kid” or the “father figure.” But others may see you very differently.
Record Low Unemployment Tightens Race for Talent
By Michelle Ubben
O'Dwyer's - June 7, 2018
Nearly half (47 percent) of US CEOs see the lack of talent as the biggest threat to their company’s future plans, according to the Worldcom Confidence Index 2018 survey of C-suite executives.
30 jobs in the PR and marketing world
By Brendan Gannon
PR Daily - June 6, 2018
Get out your cowboy boots and hats for this week’s featured position. Plus, check out our roundup of other current job openings.
Try this proactive approach to finding stories—and shedding banal pitches
By Michael Smart
Ragan - June 7, 2018
Rather than having the usual suspects lining up with tepid and torpid ideas, hand-pick a few key sources to spot new developments and events that would captivate your audience.
Analysis: Fledgling Fintechs Confront Corporate PR Challenge
By Maja Pawinska Sims
The Holmes Report - June 7, 2018
The financial world is ripe for disruption by tech entrepreneurs, but in this heavily-regulated industry, what happens if a crisis hits a challenger bank?
How Southwest Leads With Social During Crises
By Justin Joffe
PR News - June 6, 2018
In those instances, says John Young, social business advisor at Southwest Airlines, having a real-time crisis strategy across departments is key.
Anonymous Online Dissent: Employee Dynamics and Ethical Challenges
By Ravazzani, S., & Mazzei, A.
Institute for Public Relations - June 6, 2018
The trend identified as employee anonymous online dissent (EAOD), is a growing and controversial phenomenon in contemporary digital environments.
Work Only with Your Ideal Client & Save Yourself Some Angst
By Gini Dietrich, Founder and CEO of Arment Dietrich
Spin Sucks - June 7, 2018
When you start out in business, you tend to take every client who comes your way. But there is something freeing about working only with your ideal client.
The story of your corporate social responsibility initiative matters—here’s how to tell it in a unique way
By Justine Figueroa
PR Daily - June 7, 2018
Your CSR initiative may be unique, but are you telling its story effectively?
Want Your Content to Stand Out? Look to “the Basics”
By Lukas Treu
Shonali Burke Consulting - June 7, 2018
As professional communicators, we find that those comprising our target audience are at best overwhelmed and at worst wholly disinterested. And frankly, it’s hard to blame them.
3 crucial factors in overcoming messaging barriers
By Rogério Artoni
Ragan - June 6, 2018
To establish and maintain credibility,consider the context of your words, mind your tone of voice, and recognize the tremendous importance of body language.
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