Happy Friday! Behold Your Daily PR Brief! - June 15, 2018
Hello! Check out some of today's best PR industry news clips:
Domino’s offers to fix bad roads across the US (PR Daily - June 14, 2018)
Preview: The PR World At Cannes 2018 (The Holmes Report - June 15, 2018)
Do You Know Your Brand Values? 13 Things To Consider When Taking A Stand (Forbes - June 15, 2018)
Company Launches First Fake News Monitoring Service (O'Dwyer's - June 14, 2018)
Is it all right to swear on the job? (PR Daily - June 15, 2018)
WPP Faces Shareholder Revolt At First Post-Sorrell AGM (The Holmes Report - June 14, 2018)
84% of PR Pros Say Media Relations Remains Important But Adaption to New Challenges Seems Slow (PR News - June 15, 2018)
Does Old Fashion PR Still Have the Magic in the Digital Era? (SHIFT Communications - June 15, 2018)
Choose a Niche for a More Profitable PR Business (+5 Places to Start the Search) (PR Couture - June 14, 2018)
Top Twitter, Facebook PR Pros Exit (O'Dwyer's - June 15, 2018)
Summary Section:
Domino’s offers to fix bad roads across the US
By Beki Winchel
PR Daily - June 14, 2018
The pizza chain said it ‘can’t stand by and let your cheese slide to one side, your toppings get un-topped, or your boxes get flipped.’ It’s calling the PR stunt ‘Paving for Pizza.’
Preview: The PR World At Cannes 2018
By Arun Sudhaman
The Holmes Report - June 15, 2018
A slimmed down Festival will still feature considerable PR-themed activity, including a number of Holmes Report events with agencies and ICCO.
Do You Know Your Brand Values? 13 Things To Consider When Taking A Stand
By Forbes Agency Council
Forbes - June 15, 2018
America is in the midst of a great cultural shift. As you think about your brand's core values, here are a few things members of the Forbes Agency Council advise keeping in mind.
Company Launches First Fake News Monitoring Service
By Jon Gingerich
O'Dwyer's - June 14, 2018
Media monitoring and measurement company Glean.info has introduced the first news monitoring service designed to identify fake news content.
Is it all right to swear on the job?
By Russell Working
PR Daily - June 15, 2018
In a potty-mouthed age, it seems everyone is lobbing F-bombs. But is there a risk, both legally and for your reputation?
WPP Faces Shareholder Revolt At First Post-Sorrell AGM
By Maja Pawinska Sims
The Holmes Report - June 14, 2018
Holding company comes under fire from shareholders for executive pay and handling of Sir Martin Sorrell’s departure.
84% of PR Pros Say Media Relations Remains Important But Adaption to New Challenges Seems Slow
By Seth Arenstein
PR News - June 15, 2018
Nearly one-third of respondents (27%) say their media relations tactics and strategies have remained mostly the same.
Does Old Fashion PR Still Have the Magic in the Digital Era?
By Vivian Ni
SHIFT Communications - June 15, 2018
Here are three things we’ve learned from Edward Bernays’ genius work, which supports the theory that (some) old fashion PR can have magic in the digital era.
Choose a Niche for a More Profitable PR Business (+5 Places to Start the Search)
By Deidre Palode, Founder and Senior Publicist of MayLee Media
PR Couture - June 14, 2018
Choosing a niche for your PR business can drive strong financial returns. Explore how these 5 thought-starters can help you choose the best niche for you.
Top Twitter, Facebook PR Pros Exit
By Steve Barnes
O'Dwyer's - June 15, 2018
Kristin Binns, Twitter’s head of corporate communications, is heading to interactive entertainment company Activision Blizzard, where she will serve as senior VP and chief communications officer.
The Daily PR Brief is put together by the analysts at ITK Information Services. If you're interested in setting up a customized report for your company or need any help with monitoring or media research feel free to reach out.
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