Have a Great Weekend! Peruse Today's Daily PR Brief! - June 22, 2018

Happy Friday! Check out some of today's best PR industry news clips:
Earned media dominates Cannes, but PR firms don't have a monopoly on it (PR Week - June 21, 2018)
Video: PR Lions Jury President Stuart Smith On The Threats Facing PR Industry (The Holmes Report - June 22, 2018) [VIDEO]
From Civil Rights to Immigration: Why Brands Should Wade Into Politics Carefully (PR News - June 21, 2018)
The Big PR and Marketing Questions We Are Still Asking (Spin Sucks - June 22, 2018)
From Rookie to Pro: Key Takeaways From Working a Conference (SHIFT Communications - June 22, 2018)
How to Maximize Public Relations Placements (5W Public Relations - June 22, 2018)
The truth behind those big media impressions you’re being promised (PR Couture - June 21, 2018)
4 Game-Changing Tips for Pitching Journalists (PR News - June 21, 2018)
Looking for a career in PR? Q&A with Babel founder (Babel - June 22, 2018)
Do You Unintentionally Write Like This? (Public Relations Society of America - June 21, 2018)
First day of summer brings PR bonanza (PR Daily - June 21, 2018)
Summary Section:
Earned media dominates Cannes, but PR firms don't have a monopoly on it
By Steve Barrett
PR Week - June 21, 2018
The winners of the 2018 PR Lions exhibited very similar characteristics to previous years, with creative agencies dominating PR firms' home turf once again - but there was encouragement in other Cannes categories.
Video: PR Lions Jury President Stuart Smith On The Threats Facing PR Industry [VIDEO]
The Holmes Report - June 22, 2018
After another tough year, PR Lions jury president explains why the PR industry must up its game amid the shift to integrated marketing.
From Civil Rights to Immigration: Why Brands Should Wade Into Politics Carefully
By Seth Arenstein
PR News - June 21, 2018
Brands getting involved in political discourse, whether knowingly or not, should be cautious in their response and how it can impact their bottom lines.
The Big PR and Marketing Questions We Are Still Asking
By Mike Connell, Director of Client Services at Arment Dietrich
Spin Sucks - June 22, 2018
The Big Question: Mike Connell wants to know the biggest marketing questions you’re still asking about PR, marketing, and/or your career?
From Rookie to Pro: Key Takeaways From Working a Conference
By McKenna Robertson
SHIFT Communications - June 22, 2018
Here are some tips and tricks one SHIFer learned while navigating a conference that will help prepare any PR professional for success while running a large event.
How to Maximize Public Relations Placements
5W Public Relations - June 22, 2018
Once an organization has achieved the right PR placements, there’s still a lot of work that needs to be done to ensure that they get the most out of every piece of coverage.
The truth behind those big media impressions you’re being promised
By Kevin Foley, Owner and CEO of KEF Media
PR Couture - June 21, 2018
What PR professional or corporate communications manager thinks it is even possible to deliver hundreds of million impressions for a routine PR story?
4 Game-Changing Tips for Pitching Journalists
By Hayley Jennings
PR News - June 21, 2018
Learn some inside tips on how to get your pitches noticed when you want by the reporters you want.
Looking for a career in PR? Q&A with Babel founder
Babel - June 22, 2018
A career in public relations can be an extremely rewarding one, but there are a lot of unknowns about starting life in the industry.
Do You Unintentionally Write Like This?
By Michael Smart
Public Relations Society of America - June 19, 2018
In my writing workshops I’ll interact with gregarious, personable PR professionals who then turn into corporatized automatons when their fingers touch their keyboards.
First day of summer brings PR bonanza
By Russell Working
PR Daily - June 21, 2018
Solstice, smoothies, selfies: Whatever your interest, you’ll find ways to newsjack June 21.
The Daily PR Brief is put together by the analysts at ITK Information Services. If you're interested in setting up a customized report for your company or need any help with monitoring or media research feel free to reach out.
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