Happy Thursday! Please Enjoy Your Daily PR Brief! - July 12, 2018
Hello! Check out some of today's best PR industry news clips:
What You Can Expect From The Future Of Public Relations (Forbes - July 12, 2018)
30 jobs in the PR and marketing world (PR Daily - July 11, 2018)
Papa John's PR Firm Olson Engage Resigns After Founder Admits Racial Slur (The Holmes Report - July 12, 2018)
Social Media Just Got Meaner: 4 Guidelines for Wary Brands (PR News - July 11, 2018)
The Complete Guide to PR Stunts (5W Public Relations - July 11, 2018)
Accounts in Transit (O'Dwyer's - July 12, 2018)
How PR pros can create and distribute memes (PR Daily - July 12, 2018)
This journalist emailed all the sources she couldn't use for a story -- here's what happened (Muck Rack Blog - July 12, 2018)
When We Celebrate PR/Social Media Success: Why Do We Always Zero in on Impressions? (Business 2 Community - July 12, 2018)
Why don’t companies invest in training their PR and social employees? (Communications Conversations - July 12, 2018)
Summary Section:
What You Can Expect From The Future Of Public Relations
By Natalie Norcross, CEO of A Design Partnership
Forbes - July 12, 2018
Through the years, public relations (PR) has taken a lot of faces depending on what medium of communication was most effective at a given point.
30 jobs in the PR and marketing world
By Brendan Gannon
PR Daily - July 11, 2018
Dip into some strawberries and cream, pour yourself a Pimm’s cup and enjoy tennis at its finest. Plus, check out our roundup of other current openings.
Papa John's PR Firm Olson Engage Resigns After Founder Admits Racial Slur
By Diana Marszalek
The Holmes Report - July 12, 2018
Olson has been helping the pizza chain recover from earlier controversies since being named its AOR in February.
Social Media Just Got Meaner: 4 Guidelines for Wary Brands
By Justin Joffe
PR News - July 11, 2018
There some basic steps you can take in modifying your messaging to weather the storm of this hostile media age.
The Complete Guide to PR Stunts
By Cary Leibowitz
5W Public Relations - July 11, 2018
Sometimes, the best way to come up with new ideas for a PR stunt is to look back at some of the most inspirational strategies to hit the market over the last year or so.
Accounts in Transit
By Steve Barnes
O'Dwyer's - July 12, 2018
Some news of account changes at Weber Shandwick, Finn Partners, 5W Public Relations, and Hemsworth Communications.
How PR pros can create and distribute memes
By Sarah Metoxen
PR Daily - July 12, 2018
The online creations have become an increasingly important part of internet communication. Here’s how you can develop your own memes—and use them effectively to sway audiences.
This journalist emailed all the sources she couldn't use for a story -- here's what happened
By Jaclyn Schiff
Muck Rack Blog - July 12, 2018
Moral of the story: when you up your communication game, it makes others want to do the same.
When We Celebrate PR/Social Media Success: Why Do We Always Zero in on Impressions?
By Arik Hanson, Principal of ACH Communications
Business 2 Community - July 12, 2018
There’s a huge dichotomy going on in the PR/social industry that’s been bothering me for a while now and I just want to talk about this for a minute today. The topic: Using impressions as the key success metric when we celebrate case study wins.
Why don’t companies invest in training their PR and social employees?
By Arik Hanson, Principal of ACH Communications
Communications Conversations - July 12, 2018
Why don’t more companies invest in training their PR and social employees?
The Daily PR Brief is put together by the analysts at ITK Information Services. If you're interested in setting up a customized report for your company or need any help with monitoring or media research feel free to reach out.
All reports made with the help of Report Mule.