Howdy! Read Today's Daily PR Brief! - July 17, 2018

Hello! Check out some of today's best PR industry news clips:
Are Sacha Baron Cohen’s Tactics Good PR? (PR News - July 16, 2018)
Introducing Generation G: The Global Generation (Forbes - July 17, 2018)
Why PR is the Best Way to Approach SEO (CommPro - July 17, 2018)
Omnicom PR revenue up 2.7% in Q2 (PR Week - July 17, 2018)
Timeless communication lessons from the Declaration of Independence (PR Daily - July 17, 2018)
Defining Your Online Brand In 2018 (5W Public Relations - July 17, 2018)
How Not to Be Like Elon Musk on Twitter (PR News - July 16, 2018)
Corporate Reputation: What, How, and Why (Business 2 Community - July 16, 2018)
Why haven’t there been more small PR and social firms founded in the last 10 years? (Communications Conversations - July 17, 2018)
Five ways to make your presentation better (Seth Godin - July 17, 2018)
Summary Section:
Are Sacha Baron Cohen’s Tactics Good PR?
By Seth Arenstein
PR News - July 16, 2018
Clips from videos featuring Cohen pranking politicians about kids using guns and other topics have become popular on social media during the past few weeks.
Introducing Generation G: The Global Generation
By Mike Grandinetti, Chief Marketing and Strategy Officer at Reduxio
Forbes - July 17, 2018
Today, discussions surrounding the work ethic of current generations echo the lamentations of these early Greek philosophers, though much of it is baseless. Organizations today, and the U.S. as a whole, are losing out on great talent.
Why PR is the Best Way to Approach SEO
By Sally Falkow
CommPro - July 17, 2018
Although Google’s algorithm is very complicated and includes over 250 different elements, luckily for us they’ve been very open and clear about what gets good ranking in their search engine.
Omnicom PR revenue up 2.7% in Q2
By Diana Bradley
PR Week - July 17, 2018
Omnicom Group’s PR revenue grew 2.7% organically in the second quarter to $362.7 million.
Timeless communication lessons from the Declaration of Independence
By Robby Brumberg
PR Daily - July 17, 2018
The document that cast the vision for our nation 242 years ago has plenty to teach communicators today about eloquence, passion, persuasion and style.
Defining Your Online Brand In 2018
5W Public Relations - July 17, 2018
In today’s digital world, every company has a brand whether they like it or not.
How Not to Be Like Elon Musk on Twitter
By Justin Joffe
PR News - July 16, 2018
Your public messaging becomes the most prominent and front-facing indicator of your values. Here are a couple of ways not to be like Elon Musk on Twitter.
Corporate Reputation: What, How, and Why
By Kent Campbell
Business 2 Community - July 16, 2018
By the time you finish reading this article, you’ll be in the know when it comes to corporate reputation. And, more importantly, you’ll understand what goes into a good corporate reputation.
Why haven’t there been more small PR and social firms founded in the last 10 years?
By Arik Hanson, Principal of ACH Communications
Communications Conversations - July 17, 2018
Unlike our advertising partners, PR and social has NOT seen a big jump in smaller firms in the last 10 years in the Minneapolis/St. Paul area.
Five ways to make your presentation better
Seth Godin - July 17, 2018
A presentation is expensive. It’s many of us, in real time, in sync, all watching you do your thing. If you’re going to do it live, make it worth it.
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