Hey hey hey! Read Your Daily PR Brief! - July 19, 2018
Hello! Check out some of today's best PR industry news clips:
30 jobs in the PR and marketing world (PR Daily - July 18, 2018)
How to get more PR budget: Making the case to your CFO (Muck Rack Blog - July 19, 2018)
Eight Approaches To Improving How You Share Your Company's Story (Forbes - July 19, 2018)
Publicis Reports 8.2% Plunge in 1H Revenues (O'Dwyer's - July 19, 2018)
As Papa John’s founder re-emerges, chain’s PR firm fires back (PR Daily - July 19, 2018)
6 Ways to Play Offense Before the C-Suite Questions PR’s Value (PR News - July 18, 2018)
Local Business Reputation Management (Business 2 Community - July 19, 2018)
5 Simple Ways to Improve Company Culture This Summer (with Examples!) (SHIFT Communications - July 18, 2018)
3 Design Hacks For More Effective PR Proposals (PR Couture - July 18, 2018)
Five Little-Known Ways PR Agencies Can Help Your Products Hit The Shelves (Forbes - July 19, 2018)
Summary Section:
30 jobs in the PR and marketing world
By Brendan Gannon
PR Daily - July 18, 2018
ESPN will spotlight sports’ highest achievers Wednesday, and you could work for the TV channel, if you land this week’s featured position. Plus, check out our roundup of other current openings.
How to get more PR budget: Making the case to your CFO
By Jessica Lawlor, CEO at JL&Co.
Muck Rack Blog - July 19, 2018
If you’re unable to quantify and justify the value of PR, you risk being on the proverbial chopping block when it comes time for your CFO or client to dole out budgets.
Eight Approaches To Improving How You Share Your Company's Story
By Forbes Agency Council
Forbes - July 19, 2018
Here are a few approaches you can use to share your story and gain engagement.
Publicis Reports 8.2% Plunge in 1H Revenues
By Kevin McCauley
O'Dwyer's - July 19, 2018
Publicis Groupe today reported an 8.2 percent plunge in H1 revenues to $4.9B due, in part, to a weak performance of its volatile Publicis Health Solutions contract sales organization.
As Papa John’s founder re-emerges, chain’s PR firm fires back
By Beki Winchel
PR Daily - July 19, 2018
John Schnatter calls his resignation a ‘mistake’ and accuses Laundry Service of extortion. Here’s how communicators think the pizza company and the agency should proceed.
6 Ways to Play Offense Before the C-Suite Questions PR’s Value
By Hayley Jennings
PR News - July 18, 2018
With communications budgets on the decline, it's more important than ever to show your C-Suite how PR is contributing to brand success.
Local Business Reputation Management
By Kent Campbell, Chief Strategist for Reputation X
Business 2 Community - July 19, 2018
This article explains how local business reputation management works and how to effectively manage it for the improvement of your local business.
5 Simple Ways to Improve Company Culture This Summer (with Examples!)
By Taylor Gallagher
SHIFT Communications - July 18, 2018
Successful companies provide employees with a booming company culture. These companies understand that their people are their greatest asset.
3 Design Hacks For More Effective PR Proposals
By Lindsay Scholz
PR Couture - July 18, 2018
Ready to step up your PR pitch deck game and look more legit than ever before as an agency or solo PR practitioner? Here are three proposal design hacks to help get you started!
Five Little-Known Ways PR Agencies Can Help Your Products Hit The Shelves
By Emil Bachev
Forbes - July 19, 2018
These tips will give you an inside look at how technology PR agencies help attract the attention of potential distributors and retail buyers.
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