Hey Hey! Read Today's Daily PR Brief! - July 25, 2018
Hi! Read some of today's best PR industry news clips:
PR’s Role in Media Relations is an Ethical One (PR News - July 25, 2018)
3 Easy Tips to Improve Your Online Reputation (Business 2 Community - July 25, 2018)
Infographic: Current presentation design trends and tactics (PR Daily - July 25, 2018) [Infographic]
Q2 2018: Interpublic PR Agencies Return To Growth (The Holmes Report - July 24, 2018)
A Crisis Communication Process Map for Product Recalls, or for Any Old Crisis (PR News - July 24, 2018)
ICON 2018 Preview: 4 Questions With Writing Expert and General Session Speaker Ann Handley (Public Relations Society of America - July 25, 2018)
Is it Time to Pare Back Your Social Media Participation? (Spin Sucks - July 25, 2018)
Learning from the media (Axia Public Relations - July 24, 2018)
Good judgment or an abandonment of principles? (Inside PR - July 24, 2018) [PODCAST]
The art of smart thinking in public relations (PR Conversations - July 24, 2018)
Summary Section:
PR’s Role in Media Relations is an Ethical One
By Melissa Zipin, Managing Director at LPP
PR News - July 25, 2018
In the era of fake news it’s hard for reporters to know whom to trust and where to source reliable information.
3 Easy Tips to Improve Your Online Reputation
By Laura Donovan, President of The Word Pro
Business 2 Community - July 25, 2018
Managing your online reputation is just as important as sending out a postcard of coupons or posting a sales special on Facebook.
Infographic: Current presentation design trends and tactics [Infographic]
By Robby Brumberg
PR Daily - July 25, 2018
Glean guidance from top speakers to craft sleek, seamless decks that will resonate with your audience.
Q2 2018: Interpublic PR Agencies Return To Growth
By Diana Marszalek
The Holmes Report - July 24, 2018
Interpublic’s PR group broke a four-quarter streak of revenue declines.
A Crisis Communication Process Map for Product Recalls, or for Any Old Crisis
By Steve Goldstein
PR News - July 24, 2018
It hasn't been a good week for cracker makers. Two snack food giants, Mondelēz Global and Campbell Soup subsidiary Pepperidge Farm are in a classic PR bind.
ICON 2018 Preview: 4 Questions With Writing Expert and General Session Speaker Ann Handley
By John Elsasser
Public Relations Society of America - July 25, 2018
Handley — who is the author of several books, including “Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content” — caught up with PRsay to discuss her strategies for improving one’s writing.
Is it Time to Pare Back Your Social Media Participation?
By Greg Mischio
Spin Sucks - July 25, 2018
Is it time for you to “take a break from social media?” This is the advice being doled out by one content creator.
Learning from the media
By Ashley Billings
Axia Public Relations - July 24, 2018
It's eye-opening to take a day to stop and listen to members of the media and learn the secrets to getting them to pay attention to you and your company’s message.
Good judgment or an abandonment of principles? [PODCAST]
Inside PR - July 24, 2018
Are some things just too sensitive to talk about? This week on Inside PR 515 we consider examples of tough issues and crisis points.
The art of smart thinking in public relations
By Heather Yaxley
PR Conversations - July 24, 2018
It seems to me that there’s a perennial debate in public relations about the merits of experience versus qualifications.
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