Hello! Please Enjoy Today's Daily PR Brief! - August 21, 2018
Hello! Read some of today's best PR industry news clips:
Nabisco releases its animal crackers from behind bars (PR Daily - August 21, 2018)
Jack of All Trades or Master of One? What Public Relations Can Learn from the 2016 Presidential Visual Twitter Strategies (Institute for Public Relations - August 20, 2018)
What Apple And Nike Can Teach You About A Startup PR Strategy (Forbes - August 21, 2018)
Financial Services Shift: Clients Shake up PR Structure (O'Dwyer's - August 21, 2018)
Cultivate these essential qualities of professional speakers (PR Daily - August 21, 2018)
Richard Edelman To Headline Independent PR Firm Forum At PRovoke18 (The Holmes Report - August 21, 2018)
Pope’s Late Response to Abuse Scandal Leaves Catholic Church Open to Further Controversy (PR News - August 20, 2018)
The Right Foot: Making the Most of a New Account (O'Dwyer's - August 20, 2018)
Conquering the pitch: A PR pro’s guide to securing feature coverage (Muck Rack Blog - August 21, 2018)
Regulate social media, or risk endangering users (Babel - August 21, 2018)
Summary Section:
Nabisco releases its animal crackers from behind bars
By Beki Winchel
PR Daily - August 21, 2018
The snack is one of the oldest in the company’s portfolio, and though it will retain its original name, the packaging has changed following pressure from an animal rights group.
Jack of All Trades or Master of One? What Public Relations Can Learn from the 2016 Presidential Visual Twitter Strategies
By Dean Mundy and Nicole Smith Dahmen
Institute for Public Relations - August 20, 2018
While most of the corresponding popular commentary focused on the candidates’ respective written messages, though, what did we learn from their use of visuals?
What Apple And Nike Can Teach You About A Startup PR Strategy
By Ethan Parker, Founder & CEO of Treble
Forbes - August 21, 2018
Next time you engage with the media, think about how you can create a sense of belonging.
Financial Services Shift: Clients Shake up PR Structure
By Greg Hassel, VP Financial Services Practice Group at Bliss Integrated Communication
O'Dwyer's - August 21, 2018
Regardless of macroeconomic conditions, there’s always potential for an internal client shakeup that jeopardizes the agency-client relationship.
Cultivate these essential qualities of professional speakers
By Nick Morgan
PR Daily - August 21, 2018
It takes more than talent to succeed in a life at the lectern. You need drive, self-knowledge, self-discipline and much more.
Richard Edelman To Headline Independent PR Firm Forum At PRovoke18
The Holmes Report - August 21, 2018
Richard Edelman, president and chief executive officer at the world’s largest public relations firm, will headline the Independent Public Relations Firm Forum.
Pope’s Late Response to Abuse Scandal Leaves Catholic Church Open to Further Controversy
By Hayley Jennings
PR News - August 20, 2018
The Pope waited six days to respond to a grand jury report about sexual abuse in PA Catholic Church, leaving room for mixed messaging from those within the Catholic faith.
The Right Foot: Making the Most of a New Account
By Steven Andersen, Vice President - Content and Client Strategy at Infinite Global
O'Dwyer's - August 20, 2018
Intake. Onboarding. Getting to know you. Getting to know all about you. Getting to like you, getting to hope you like me. So the song goes, and it’s pretty close to the experience of the first months of a new communications client engagement.
Conquering the pitch: A PR pro’s guide to securing feature coverage
By Ariel Radow
Muck Rack Blog - August 21, 2018
For PR pros, landing a feature story is a triumph -- and while it’s a win for the client as well, there’s no better feeling for a PR pro than knowing you’ve conquered this sought-after feat.
Regulate social media, or risk endangering users
By Sarah Alonze
Babel - August 21, 2018
The dangers of social media know no boundaries – regardless of your age, gender, nationality and personal circumstances, you’re potentially at risk – from misinformation, harassment, bullying or unsolicited targeting.
The Daily PR Brief is put together by the analysts at ITK Information Services. If you're interested in setting up a customized report for your company or need any help with monitoring or media research feel free to reach out.
All reports made with the help of Report Mule.