Happy Thursday! Check Out Your Daily PR Brief! - August 23, 2018

Hello! Read some of today's best PR industry news clips:
30 jobs in the PR and marketing world (PR Daily - August 22, 2018)
Writing a Press Release? 8 Awesome Tools That Will Help (Marx Communications - August 23, 2018)
How To Use IGTV For Effective Branding (Forbes - August 23, 2018)
Battle Over Merger of PR Groups Rocks UK (O'Dwyer's - August 23, 2018)
Verizon apologizes for throttling California firefighters’ data (PR Daily - August 22, 2018)
5 Reports Every PR Pro Needs to Prove PR ROI (Meltwater Blog - August 23, 2018)
The Key to Successful Top-Tier Media Pitching (Public Relations Society of America - August 23, 2018)
10 terms that leave egg on your face (PR Daily - August 23, 2018)
7 simple methods to chip away at writer’s block (Muck Rack Blog - August 23, 2018)
Oklahoma Issued RFP For Marketing, PR and Development Services (Everything PR - August 23, 2018)
Trend: Behavior change–not “peak social media”–is what communicators should focus on (Communications Conversations - August 23, 2018)
Summary Section:
30 jobs in the PR and marketing world
By Brendan Gannon
PR Daily - August 22, 2018
Does the thought of introducing yourself at a professional event make your palms sweat? These networking tips can ease the anxiety. Plus, check out our roundup of current job openings.
Writing a Press Release? 8 Awesome Tools That Will Help
By Wendy Marx, President of Marx Communications
Marx Communications - August 23, 2018
Need some help writing a press release that gets killer results? Learn which press release tools can make your release better and boost your results.
How To Use IGTV For Effective Branding
By Caleb Clark, Founder and CEO of Qonsult
Forbes - August 23, 2018
This mobile-friendly platform will allow brands to target and provide long-form, valuable media to younger consumers who spend a lot of time on Instagram.
Battle Over Merger of PR Groups Rocks UK
By Steve Barnes
O'Dwyer's - August 23, 2018
A battle over the proposed merger between the UK’s Public Relations and Communications Association and the Association of Professional Political Consultants is picking up steam.
Verizon apologizes for throttling California firefighters’ data
By Ted Kitterman
PR Daily - August 22, 2018
The wireless provider says ‘a customer support mistake’ led to some firefighters being charged double for internet access while battling raging wildfires. Critics cite the end of net neutrality.
5 Reports Every PR Pro Needs to Prove PR ROI
By Erika Heald
Meltwater Blog - August 23, 2018
No one ever said it would be easy to change PR’s perception from cost-center to growth-driver through smart use of data. But by consistently tracking PR’s results, you’ll be on the road to proving PR ROI.
The Key to Successful Top-Tier Media Pitching
By Michael Smart
Public Relations Society of America - August 23, 2018
Successful top-tier media pitching is all about developing deep empathy for the individual influencer you’re targeting.
10 terms that leave egg on your face
PR Daily - August 23, 2018
PR pros love to share hackneyed words and phrases that make their blood curdle. Here are some more phrases that should be relegated to the dustbin of history.
7 simple methods to chip away at writer’s block
By Julia Sahin
Muck Rack Blog - August 23, 2018
Writer’s block! It doesn’t have to plague everyone, at least not for very long. Try some of these methods and see which might work for you.
Oklahoma Issued RFP For Marketing, PR and Development Services
Everything PR - August 23, 2018
The purpose of this RFP is to obtain proposals to provide marketing, public relations, and web development professional services (herein after Consultant), for the Central Oklahoma Transportation and Parking Authority.
Trend: Behavior change–not “peak social media”–is what communicators should focus on
By Arik Hanson, Principal of ACH Communications
Communications Conversations - August 23, 2018
Some are saying, as this CNBC report claims, that we’ve hit “peak social media” (get ready for a complete over-use of that term over the next six months!). And, on the surface, they may be right. But, here’s the thing: From a marketer’s/communicator’s point-of-view, it just doesn’t matter.
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