Have a Great Weekend! Read Today's Daily PR Brief! - August 24, 2018
Hello! Read some of today's best PR industry news clips:
How To Create A Community On Social Media In An Algorithm-Driven World (Forbes - August 24, 2018)
Media Measurement Still Requires a Human Touch (PR News - August 24, 2018)
American Trust in Media on the Rise (O'Dwyer's - August 23, 2018)
How should marketers and PR pros take a stand on cultural issues? (PR Daily - August 24, 2018)
5 Learnings From This Year's Asia-Pacific Consultancy Of The Year Research (The Holmes Report - August 24, 2018)
How Facebook, Twitter, Instagram and LinkedIn Measure Up (PR News - August 23, 2018) [Infographic]
3 Challenges Every Entry Level PR Pro Faces (SHIFT Communications - August 24, 2018)
Have You Automated These 7 (Boring) PR Tasks Yet? (PR Couture - August 23, 2018)
Bolstering Your Brand Through Vision And Mission Statements (Forbes - August 24, 2018)
How and why PR pros should set up an editorial calendar (PR Daily - August 24, 2018)
Amid public relations mess, Verizon changes throttling terms for public safety (FierceWireless - August 24, 2018)
Summary Section:
How To Create A Community On Social Media In An Algorithm-Driven World
By Kristen Wessel
Forbes - August 24, 2018
How can brands recover from Facebook’s updates that threaten their livelihoods? Stand out and algorithm-proof your social outreach with social communities.
Media Measurement Still Requires a Human Touch
By Graeme Harris
PR News - August 24, 2018
Why do some measurement firms insist on having humans intervene when preparing reports?
American Trust in Media on the Rise
By Jon Gingerich
O'Dwyer's - August 23, 2018
Trust in the media appears to be on the rebound, according to an annual survey conducted by journalism nonprofit Poynter Institute.
How should marketers and PR pros take a stand on cultural issues?
By Gwen Chynoweth
PR Daily - August 24, 2018
As communicators attempt to share their values with diverse and divided audiences, where should the line be drawn? Consider these guidelines.
5 Learnings From This Year's Asia-Pacific Consultancy Of The Year Research
By Arun Sudhaman
The Holmes Report - August 24, 2018
Geographic and technology trends are driving renewed growth among the region's best firms.
How Facebook, Twitter, Instagram and LinkedIn Measure Up [Infographic]
By Hayley Jennings
PR News - August 23, 2018
Social media platforms have seen major changes this year. This infographic offers marketers a snapshot of where each platform is at right now.
3 Challenges Every Entry Level PR Pro Faces
SHIFT Communications - August 24, 2018
Getting your first entry level PR job, or any job for that matter, can be both thrilling and terrifying. Here are three common challenges as well as tips to overcome them.
Have You Automated These 7 (Boring) PR Tasks Yet?
By Freddie Tubbs
PR Couture - August 23, 2018
These days there are plenty of clever automation tools that when combined with a defined workflow, can free you up to focus on the other initiatives you never quite seem to find the time to work on.
Bolstering Your Brand Through Vision And Mission Statements
By Jeff Bradford, President & CEO, The Bradford Group
Forbes - August 24, 2018
Vision and mission statements can seem a little hokey, but they can play a seminal role in defining the overall aim and direction of a company.
How and why PR pros should set up an editorial calendar
By Susan Young
PR Daily - August 24, 2018
As in comedy, great timing in public relations is essential. Rather than leaving your messaging to chance, plan to distribute your content—themed and evergreen alike—around specific dates.
Amid public relations mess, Verizon changes throttling terms for public safety
By Mike Dano
FierceWireless - August 24, 2018
Verizon said that it will change the terms of service for its throttling practices on its wireless plans for public safety users.
The Daily PR Brief is put together by the analysts at ITK Information Services. If you're interested in setting up a customized report for your company or need any help with monitoring or media research feel free to reach out.
All reports made with the help of Report Mule.