Happy Friday! Enjoy Today's Daily PR Brief! - August 31, 2018

Hello! Read some of today's best PR industry news clips:
What New PR Pros Can Learn from Watching Political Talk Shows (PR News - August 31, 2018)
Seven Communications Trends Professionals Need To Watch (Forbes - August 31, 2018)
Media Coverage: Are You Paying or Praying? (O'Dwyer's - August 31, 2018)
7 ways to get out a Labor Day message (PR Daily - August 31, 2018)
Jack In The Box CMO Iwona Alter Steps Down Amid Marketing Changes (The Holmes Report - August 30, 2018)
3 Types of Information Journalists Want You to Pitch Them (Public Relations Society of America - August 31, 2018)
The Big Question: Data-driven Efforts Gone Wrong (Spin Sucks - August 31, 2018)
Seven tips for hosting better brainstorms (SHIFT Communications - August 31, 2018)
Papa John’s slams its founder in open letter (PR Daily - August 31, 2018)
The transition from media to PR: Four former journalists talk about the surprises, struggles and wins (Communications Conversations - August 31, 2018)
Summary Section:
What New PR Pros Can Learn from Watching Political Talk Shows
By Arthur Solomon
PR News - August 31, 2018
While many graduates gain practical experience through internships, there is another relatively inexpensive way for them to acquire PR knowledge.
Seven Communications Trends Professionals Need To Watch
By Forbes Communications Council
Forbes - August 31, 2018
From personalization to automation, here are a few communications trends worth watching.
Media Coverage: Are You Paying or Praying?
By Brian Lowe
O'Dwyer's - August 31, 2018
These days, it seems more and more PR pros have turned to paid media as a primary tactic for clients and campaigns.
7 ways to get out a Labor Day message
By Russell Working
PR Daily - August 31, 2018
Wait! Before you get in a car and drive somewhere—as everyone else in North America seems to be doing this weekend—there’s still time for a Labor Day tweet, post or email from the CEO.
Jack In The Box CMO Iwona Alter Steps Down Amid Marketing Changes
By Diana Marszalek
The Holmes Report - August 30, 2018
Jack in the Box chief marketing officer Iwona Alter is leaving the fast-food chain at the end of this week after nearly 13 years with the company.
3 Types of Information Journalists Want You to Pitch Them
By Michael Smart
Public Relations Society of America - August 31, 2018
I frequently hear trained communicators lament to me the following: “Journalists don’t want to cover our subject anymore.”
The Big Question: Data-driven Efforts Gone Wrong
By Mike Connell, Director of Client Services at Arment Dietrich
Spin Sucks - August 31, 2018
There's a big misconception among communicators that data is evil, which is why it can go so wrong.
Seven tips for hosting better brainstorms
By Mel Hennigar, Iain Dean
SHIFT Communications - August 31, 2018
Make the most out of your creative brainstorms. From location and guest list to purpose-setting and rules, these tips will get you started.
Papa John’s slams its founder in open letter
By Ted Kitterman
PR Daily - August 31, 2018
The board is fighting back after John Schnatter accused the current CEO of misconduct. Can the pizza company convince consumers it no longer follows the former face of the company?
The transition from media to PR: Four former journalists talk about the surprises, struggles and wins
By Arik Hanson, Principal of ACH Communications
Communications Conversations - August 31, 2018
Since the beginning of the year, I’ve noticed a distinct trend: more former media folks making the transition to the PR/social side.
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