Greetings! Peruse Today's Daily PR Brief! - September 12, 2018
Hello! Read some of today's best PR industry news clips:
2018 Asia-Pacific Consultancies Of The Year: Winners Revealed (The Holmes Report - September 11, 2018)
13 Simple Ways For PR And Agency Pros To Unplug (Forbes - September 12, 2018)
Sorrell Shields S4 From Any WPP Legal Tab (O'Dwyer's - September 12, 2018)
Communicators get creative to warn about Hurricane Florence (PR Daily - September 12, 2018)
Study: Higher Consumer Expectations Push Brands To Deliver On Innovation, Ethics And Functionality (The Holmes Report - September 12, 2018)
A New Blueprint for Emergency Communications as Hurricane Florence Looms (PR News - September 12, 2018)
Saying ‘No’ to the Boss: Building Your Ethics Portfolio (Public Relations Society of America - September 12, 2018)
How to Use Paid Media in Your Communications Program (Spin Sucks - September 12, 2018)
The New Era of Transparency is a Huge Opportunity for PR (Business 2 Community - September 11, 2018)
10 Pitch Angles and Social Media Content Ideas for September (PR Couture - September 11, 2018)
Summary Section:
2018 Asia-Pacific Consultancies Of The Year: Winners Revealed
The Holmes Report - September 11, 2018
Ogilvy and Cohn & Wolfe take top honours, alongside 12 other firms in geographic and specialist categories.
13 Simple Ways For PR And Agency Pros To Unplug
By Forbes Agency Council
Forbes - September 12, 2018
A client PR crisis can occur at any time, and it's essential to help them respond quickly and professionally to the public so they can preserve their reputation.
Sorrell Shields S4 From Any WPP Legal Tab
By Kevin McCauley
O'Dwyer's - September 12, 2018
Martin Sorrell has agreed to pick up any legal tab for his new venture S4 Capital in the event that WPP sues it in connection with the $350 million acquisition of Dutch digital firm MediaMonks.
Communicators get creative to warn about Hurricane Florence
By Ted Kitterman
PR Daily - September 12, 2018
The vast storm is bearing down on the East Coast, forcing evacuations and disrupting travel plans. Here’s how communicators are warning their audiences about the incoming danger.
Study: Higher Consumer Expectations Push Brands To Deliver On Innovation, Ethics And Functionality
By Maja Pawinska Sims
The Holmes Report - September 12, 2018
WE Communications’ global Brands In Motion research shows 97% of global consumers demand ethical use of technology.
A New Blueprint for Emergency Communications as Hurricane Florence Looms
By Hayley Jennings
PR News - September 12, 2018
As a category 4 hurricane barrels toward the east coast, communications strategies from emergency managers have embodied changes over the last few years.
Saying ‘No’ to the Boss: Building Your Ethics Portfolio
By Kathy R. Fitzpatrick
Public Relations Society of America - September 12, 2018
A critical first step in advancing ethics in practice is making ethics relevant to professional success.
How to Use Paid Media in Your Communications Program
By Gini Dietrich, Founder and CEO of Arment Dietrich
Spin Sucks - September 12, 2018
Most communicators skip the paid media part of the PESO model, leaving it to their advertising brethren. But Gini Dietrich makes a case for keeping it.
The New Era of Transparency is a Huge Opportunity for PR
By Arik Hanson, Principal of ACH Communications
Business 2 Community - September 11, 2018
“Transparency” has been a buzzword of sorts the last year. It’s popping up in the news more. It’s a focal point for social platforms right now. And, most importantly, it’s top of mind with consumers.
10 Pitch Angles and Social Media Content Ideas for September
By Faith Dye
PR Couture - September 11, 2018
From the Emmy awards to cuffing season and everywhere in between, we've got you covered for fall social content and pitch ideas.
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