Have A Great Weekend! Behold Today's Daily PR Brief! - October 26, 2018
Hello! Read some of today's best PR industry news clips:
5 selfish pitching behaviors PR pros should banish (PR Daily - October 26, 2018)
Good and Bad Lessons for New PR Pros from Political Talk Shows (PR News - October 26, 2018)
Warner Bros Movie Group Marketing and PR Reorganization Continues (The Wrap - October 25, 2018)
Starbucks Orders CSR Refill (O'Dwyer's - October 26, 2018)
PRovoke18: 'You Can Make A Difference And Still Make A Profit' (The Holmes Report - October 26, 2018)
Google Analytics 101: 5 Metrics for Public Relations (SHIFT Communications - October 26, 2018)
Online Reputation Management: The Dangerous Myth of Quick Fixes (Glean.info - October 26, 2018)
Journalism ethics versus public relations ethics (Axia Public Relations - October 25, 2018)
How Artificial Intelligence Can Change the Public Relations Industry (CommPro - October 26, 2018) [VIDEO]
Apple’s Tim Cook Proposes U.S. Version of GDPR at Data Protection Conference (PR News - October 25, 2018)
Summary Section:
5 selfish pitching behaviors PR pros should banish
By Beki Winchel
PR Daily - October 26, 2018
It’s not all about you, communicators. Boost your media relations savvy—and success—by avoiding these all-too-common pitfalls.
Good and Bad Lessons for New PR Pros from Political Talk Shows
By Arthur Solomon
PR News - October 26, 2018
You've no doubt heard the PR maxim, "Act like a reporter." Veteran communicator Arthur Solomon offers tips on how to do that using the backdrop of cable's political talk shows and broadcast networks' nightly newscasts.
Warner Bros Movie Group Marketing and PR Reorganization Continues
By Ross A. Lincoln
The Wrap - October 25, 2018
Fifteen Jobs have been eliminated and fifteen people promoted as part of the ongoing changes to WB's worldwide and domestic promotion.
Starbucks Orders CSR Refill
By Kevin McCauley
O'Dwyer's - October 26, 2018
Starbucks has hired LOP Strategies as federal lobbyist for a raft of corporate social responsibility issues.
PRovoke18: 'You Can Make A Difference And Still Make A Profit'
By Diana Marszalek
The Holmes Report - October 26, 2018
Speakers at PRovoke18 Wednesday said companies can take stands and still be profitable.
Google Analytics 101: 5 Metrics for Public Relations
By Nick Patterson
SHIFT Communications - October 26, 2018
Let's look at our take on Google Analytics 101 with 5 built-in metrics that need no customization and what they mean for your PR work.
Online Reputation Management: The Dangerous Myth of Quick Fixes
By William Comcowich
Glean.info - October 26, 2018
Unsavory online reputation management consultants prey on companies that are desperate to repair their damaged reputations. Experts urge companies to distrust their promises of quick fixes.
Journalism ethics versus public relations ethics
By Jordan McCrary
Axia Public Relations - October 25, 2018
The most notable difference between journalism ethics and public relations ethics is in the audience each practice serves.
How Artificial Intelligence Can Change the Public Relations Industry [VIDEO]
CommPro - October 26, 2018
Martin Waxman, CEO of Waxman Communications joins Doug Simon, CEO of D S Simon Media to talk about the changes that artificial intelligence is beginning
Apple’s Tim Cook Proposes U.S. Version of GDPR at Data Protection Conference
By Justin Joffe
PR News - October 25, 2018
Cook took to the stage at Wednesday's ICDPPC to condemn "platform and algorithms" that "weaponize personal data."
The Daily PR Brief is put together by the analysts at ITK Information Services. If you're interested in setting up a customized report for your company or need any help with monitoring or media research feel free to reach out.
All reports made with the help of Report Mule.