Hi, please enjoy your Monday Daily PR Brief - June 28, 2021
Read some of today's best PR and Comms industry news clips:
14 Pieces Of Expert Career Advice For Communications Industry Newcomers (Forbes - June 28, 2021)
Your CEO is a Dog: 11 Ways Great Leaders Resemble Man's Best Friend (PRNEWS - June 25, 2021)
PR's Top Pros Talk: Sabrina Macias (O'Dwyer's - June 28, 2021) [VIDEO]
How to avoid the media relations summer slump (PR Daily - June 28, 2021)
Communicators view managers as an essential link in messaging efforts (Ragan - June 28, 2021)
10 Things I've Learned About Starting a PR Firm During the Pandemic (PRSay - June 28, 2021)
Are social media sites "cigarettes" of mental health? New report says yes (Agility PR - June 28, 2021)
Creativity In PR Study: Talent, Triggers & Techniques In The Lockdown Era (PRovoke Media - June 28, 2021)
Alexei Orlov – Importance Of Retaining Customers (CommPro (UK) - June 27, 2021)
6 Things Every Small Business Needs to Know About Ransomware Attacks (Inc. - June 25, 2021)
Summary Section:
14 Pieces Of Expert Career Advice For Communications Industry Newcomers
Forbes - June 28, 2021
14 experts from Forbes Communication Council share the one piece of advice they would give to a new communications associate or junior employee who is eager to succeed.
Your CEO is a Dog: 11 Ways Great Leaders Resemble Man's Best Friend
By Evan Nierman, Founder and CEO of Red Banyan
PRNEWS - June 25, 2021
Intuitive, courageous, loyal, adaptable and driven. These are characteristics that describe great leaders in PR and other industries. But they also capture the dogged devotion of man's best friend.
PR's Top Pros Talk: Sabrina Macias [VIDEO]
By Steve Barnes
O'Dwyer's - June 28, 2021
DraftKings VP of global communications Sabrina Macias talks about how her experience in multicultural marketing has influenced the way she handles communications with general audiences in the latest "PR's Top Pros Talk" video interview with Doug Simon.
How to avoid the media relations summer slump
By Tara Parsell
PR Daily - June 28, 2021
It’s hard to get earned media coverage this time of year. Here are some strategies to find your way out of the doldrums.
Communicators view managers as an essential link in messaging efforts
By Tony Silber
Ragan - June 28, 2021
Strengthened relationships with other departments has helped comms pros engage with the workforce and deploy cascade-method messaging, according to the 2021 Communications Benchmark Report.
10 Things I've Learned About Starting a PR Firm During the Pandemic
By Patrick Bartosch
PRSay - June 28, 2021
In the early summer of 2020, I decided to resign from my position as head of communications at a medical-research institute in San Diego. It was a well-paid, full-time position with great benefits.
Are social media sites "cigarettes" of mental health? New report says yes
By Richard Carufel
Agility PR - June 28, 2021
Most of us are admittedly addicted to social media, and an interesting new survey of social media users by critical thinking firm Reboot Foundation finds that even though a strong majority acknowledge that the platforms contribute to their symptoms of poor mental health, a shocking 70 percent said they wouldn't give up their accounts for less than $10,000.
Creativity In PR Study: Talent, Triggers & Techniques In The Lockdown Era
By Arun Sudhaman
PRovoke Media - June 28, 2021
The seventh edition of the Creativity In PR study examines the lessons the PR industry has learned from the lockdown era, and also shines an uncomfortable spotlight on diversity and inclusion in creative roles.
Alexei Orlov – Importance Of Retaining Customers
By Ronn Torossian, CEO of 5WPR
CommPro (UK) - June 27, 2021
According to entrepreneur Alexei Orlov of MTM, “once a company has identified a consumer base that is loyal to the company‘s products or services, it needs to make sure that those customers stick around and keep coming back."
6 Things Every Small Business Needs to Know About Ransomware Attacks
By Amrita Khalid
Inc. - June 25, 2021
50 to 70 percent of ransomware attacks are aimed at small and medium-sized companies, Secretary of Homeland Security Alejandro Mayorkas said during a U.S. Chamber of Commerce event in May. And changes in business practices, accelerated by the pandemic, have left small businesses even more vulnerable.
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