Happy Friday, enjoy your Daily PR Brief - August 27, 2021
Read some of today's best PR and Comms industry news clips:
Build Inclusive Language into Your Comms (Tribe Inc. - August 26, 2021)
14 Ways To Measure The Impact Of A Company's Crisis Response (Forbes - August 27, 2021)
As Taliban Promises More Rights and Peace, Experts Warn of a 'PR Machine' in 'Overdrive' (People - August 26, 2021)
PR's Top Pros Talk: Jennifer Temple (O'Dwyer's - August 27, 2021) [VIDEO]
The remote agency gets another look after COVID-19 disruption (PR Daily - August 27, 2021)
Peloton: More Evidence That Prompt Truth-Telling Wins (PRNEWS - August 27, 2021)
AMA: Is Texting Your Pitch Proper Media Relations Etiquette? (Spin Sucks - August 27, 2021)
3 ways digital PR and SEO work together (Agility PR - August 27, 2021)
The Latino Influence and Impact on the Public Relations Profession (CELEBRATING LATINO PR HISTORY) (CommPro (UK) - August 27, 2021)
In The News This Week: Red Bull's PR stunt makes history (Inside Out PR (AU) - August 27, 2021)
Summary Section:
Build Inclusive Language into Your Comms
Tribe Inc. - August 26, 2021
You might be surprised how much exclusionary language can sneak its way into your workplace comms, even the formal written ones.
14 Ways To Measure The Impact Of A Company's Crisis Response
By Forbes Communications Council
Forbes - August 27, 2021
Given the negative impact it can have on various business areas—from operations to recruiting to financing and more—a crisis that is not well-managed and gains widespread attention can end up taking a tremendous toll on a company’s bottom line.
As Taliban Promises More Rights and Peace, Experts Warn of a 'PR Machine' in 'Overdrive'
By Lori Rozsa
People - August 26, 2021
Life in Afghanistan under renewed Taliban rule 20 years after the militants ousted from power will be different, Taliban officials insist, although advocates say there is still cause for concern.
PR's Top Pros Talk: Jennifer Temple [VIDEO]
By Steve Barnes
O'Dwyer's - August 27, 2021
Hewlett Packard Enterprise chief communications officer Jennifer Temple talks about how to establish a new brand that was once part of a bigger brand on the latest "PR's Top Pros Talk" video interview with Doug Simon.
The remote agency gets another look after COVID-19 disruption
By Ted Kitterman
PR Daily - August 27, 2021
Some PR leaders are reconsidering the importance of cramming their teams into a big-city office space after the success of remote work during the pandemic.
Peloton: More Evidence That Prompt Truth-Telling Wins
By Seth Arenstein
PRNEWS - August 27, 2021
Obfuscating bad facts is one way to survive a crisis. Unfortunately, it's often not a good long-term strategy.
AMA: Is Texting Your Pitch Proper Media Relations Etiquette?
Spin Sucks - August 27, 2021
On this week's Spin Sucks AMA, Gini Dietrich poses a question for you. She wants to know if it's proper media relations etiquette to text your pitch?
3 ways digital PR and SEO work together
By Ronn Torossian, CEO of 5WPR
Agility PR - August 27, 2021
For a brand's SEO to be effective, comms pros need to have a keen understanding of their target audience and design a relevant content strategy. This is where SEO and content marketing overlaps with PR—they both require a thorough comprehension of who their target audience is, and how to effectively reach them.
The Latino Influence and Impact on the Public Relations Profession (CELEBRATING LATINO PR HISTORY)
CommPro (UK) - August 27, 2021
Free Webcast, September 21 @ 6 pm ET Presented by The Museum of Public Relations. Join some of the PR profession's leading Latino CCOs and agency leaders as they discuss how we are changing the landscape of our profession and how you can positively impact our momentum.in the Museum's 5th Annual Latinos in PR History event.
In The News This Week: Red Bull's PR stunt makes history
Inside Out PR (AU) - August 27, 2021
It's no secret that Red Bull has largely built its reputation on outrageous and impressive marketing and PR stunts. Almost a decade ago in 2012, skydiver Felix Baumgartner jumped from the edge of space breaking the sound barrier and two world records. This week however, Red Bull's most recent stunt in Ukraine has left people asking – have they gone too far?
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