Peruse your Friday Daily PR Brief - September 10, 2021

Read some of today's best PR and Comms industry news clips:
How to Win the New Game Show for Media Relations Pros (PRNEWS - September 10, 2021)
15 Clever Ideas For Distributing Content More Effectively (Forbes - September 10, 2021)
Media Relations Unfazed By Pandemic (O'Dwyer's - September 9, 2021)
With remote work on the rise, does it really matter where your employees are? (PR Daily - September 10, 2021)
AMA: A Reflection On the 20th Anniversary of 9/11 (Spin Sucks - September 10, 2021)
PR for Small Businesses (5W Public Relations - September 9, 2021)
How PR is getting 'back to work' this September (PRmoment (UK) - September 9, 2021)
How To Get The Most From PR Freelancers (Crenshaw Communications - September 10, 2021)
Creating a Culture of Wellbeing (CommPro (UK) - September 10, 2021)
Kathleen Goh To Receive 2021 Individual Achievement SABRE (PRovoke Media - September 10, 2021)
Summary Section:
How to Win the New Game Show for Media Relations Pros
By Michael Smart
PRNEWS - September 10, 2021
Jeopardy!, has simple rules. Similarly, pitching's 'rules' are elementary, yet we forget them. Brush up here as we play "Know Your Show."
15 Clever Ideas For Distributing Content More Effectively
By Forbes Communications Council
Forbes - September 10, 2021
Depending on your industry and offering, some content distribution channels will work better than others.
Media Relations Unfazed By Pandemic
By Jon Gingerich
O'Dwyer's - September 9, 2021
Despite the COVID-19 pandemic痴 economic impact on newsrooms, PR and communications professionals generally don稚 believe that earning media coverage has gotten any more difficult in the last year, according to a recent report.
With remote work on the rise, does it really matter where your employees are?
By Ted Kitterman
PR Daily - September 10, 2021
On its surface, PR work doesn't seem like it should be tied to a physical location. In the modern media environment, with digital technology and an email address, you can connect with anyone from almost anywhere.
AMA: A Reflection On the 20th Anniversary of 9/11
By Gini Dietrich, Founder and CEO of Arment Dietrich
Spin Sucks - September 10, 2021
On this week's AMA, rather than answer a question, Gini Dietrich reflects on the 20th anniversary of 9/11 and what she learned from that experience.
PR for Small Businesses
5W Public Relations - September 9, 2021
In today's competitive brick and mortar and digital marketplaces, a strong public relations strategy has never been more important for small businesses.
How PR is getting 'back to work' this September
By Daney Parker
PRmoment (UK) - September 9, 2021
Many experience a back-to-school feeling in September, especially this year, as for many it is the first time in a long time that they are working in an actual office building. It is also a key time in PR, gearing up for Christmas and the end of the year. We asked agency chiefs about how they feel this September and the goals they are setting for the last quarter of 2021.
How To Get The Most From PR Freelancers
By Veronica Amenta
Crenshaw Communications - September 10, 2021
Sometimes PR pros tap into freelancers for their campaigns. How can you get the most out of them?
Creating a Culture of Wellbeing
CommPro (UK) - September 10, 2021
Workplace culture is top of the list when it comes to areas executives should put their attention on to improve productivity, employee morale, and ultimately, the success of the company itself.
Kathleen Goh To Receive 2021 Individual Achievement SABRE
By Arun Sudhaman
PRovoke Media - September 10, 2021
Kathleen Goh will be honoured with the Individual Achievement SABRE Award on 15 September 2021, at the Asia-Pacific SABRE Awards. Kathleen Goh is Asia communications director at AstraZeneca, a role in which she has spent seven years.
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