Enjoy the weekend! Here's your Daily PR Brief - September 24, 2021

Read some of today's best PR and Comms industry news clips:
Professional Conflict of Interest: Failure to Disclose Erodes Client's Trust (PRSay - September 24, 2021)
Better Internal Comms Tips For PR Teams (Crenshaw Communications - September 23, 2021)
How To Build Indelible Thought Leadership Through Research (Forbes - September 22, 2021)
WPP to Pay $19M to Settle SEC Corruption Charges (O'Dwyer's - September 24, 2021)
How companies can bolster employees' psychological safety (Ragan - September 23, 2021)
How Astrology Can Help Communicators Prepare for a Crisis (PRNEWS - September 24, 2021)
Good and Bad PR: Eat your heart out! Delicious PR from Quality Street, McDonald’s and Pret a Manger (PRmoment (UK) - September 23, 2021)
5 Ways To Increase Social Media Engagement (BLND Public Relations - September 20, 2021)
Weber Shandwick Ramps Up Services To Combat Disinformation (PRovoke Media - September 23, 2021)
5 questions with Kite Hill PR's Tiffany Guarnaccia (PR Daily - September 23, 2021)
Summary Section:
Professional Conflict of Interest: Failure to Disclose Erodes Client's Trust
By Meredith Libbey
PRSay - September 24, 2021
I was stunned. The college intern who had been working with the agency on my company's account that summer was the son of the CEO of our biggest competitor.
Better Internal Comms Tips For PR Teams
By Colleen O'Connor
Crenshaw Communications - September 23, 2021
How can PR teams better manage internal communications amongst their teams?
How To Build Indelible Thought Leadership Through Research
By Clarissa Horowitz, Vice President of Marketing at Treasury Prime
Forbes - September 22, 2021
Industry research can be a valuable way to highlight your thought leadership. Here's how to craft a data-driven thought leadership strategy.
WPP to Pay $19M to Settle SEC Corruption Charges
By Kevin McCauley
O'Dwyer's - September 24, 2021
WPP agreed today to pay $19M to settle Securities and Exchange Commission charges that it violated anti-bribery and internal accounting controls measures of the Foreign Corrupt Practices Act.
How companies can bolster employees' psychological safety
By Patrick Thelen
Ragan - September 23, 2021
Read on to learn how to create an open, empathetic and understanding climate that values feedback and assures employees that they can safely ask questions, make mistakes or take risks.
How Astrology Can Help Communicators Prepare for a Crisis
By Bryce Bozadjian
PRNEWS - September 24, 2021
The communication planet, Mercury, will appear to orbit backward soon. Similar to anticipating a PR crisis, planning for it now can help.
Good and Bad PR: Eat your heart out! Delicious PR from Quality Street, McDonald’s and Pret a Manger
By Andy Barr, Owner, 10 Yetis Digital
PRmoment (UK) - September 23, 2021
I risked a week off last week, and what a relaxing week it was. Now though, I am back and excited to report that the industry has survived and is in fact, going strong. Hold my hand as I guide you through some of my favourite and not-so-favourite campaigns of the week.
5 Ways To Increase Social Media Engagement
BLND Public Relations - September 20, 2021
The best social media agencies in the business deliver results that many business owners aren’t able to achieve themselves.
Weber Shandwick Ramps Up Services To Combat Disinformation
By Diana Marszalek
PRovoke Media - September 23, 2021
Weber Shandwick has launched a Media Security Center in partnership with Blackbird.AI, whose technology detects threats of disinformation.
5 questions with Kite Hill PR's Tiffany Guarnaccia
By Ted Kitterman
PR Daily - September 23, 2021
The agency leader and co-chair for Communications Week 2021 shares her insights on the future of communications and how the role of the communicator is being transformed.
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